消费者行为课程可以帮助您了解市场细分、购买决策过程以及文化对购买习惯的影响。您可以掌握分析消费者数据、制定有效营销策略以及了解影响购买决策的心理诱因的技能。许多课程都会介绍调查、解析软件和客户关系管理系统等工具,这些工具有助于收集洞察力和调整营销工作,以满足消费者的需求。

Arizona State University
您将获得的技能: Innovation, Design Thinking, Brainstorming, Creativity, Customer experience improvement, New Product Development, Product Development, Service Design, Strategic Planning, Brand Management, Sustainable Business, Process Improvement, Business Strategies
初级 · 课程 · 1-3 个月

Tecnológico de Monterrey
您将获得的技能: Psychology, Personal Development, Oncology, Health Promotion, Behavioral Health, Mental and Behavioral Health Specialties, Public Health and Disease Prevention, Social Work, Empowerment, Health Care, Human Learning, Self-Awareness, Mental Health, Positive Behavior Support, Community Development, Resilience, Human Development, Scientific Methods, Social Sciences, Culture
初级 · 专项课程 · 1-3 个月

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Strategic Marketing, Marketing, Customer experience strategy (CX), Customer Analysis, Consumer Behaviour, Marketing Management, Marketing Effectiveness, Digital Marketing, Sales Process, Content Strategy, Customer Engagement, Brand Awareness
初级 · 课程 · 1-4 周
Kennesaw State University
您将获得的技能: Marketing Effectiveness, Marketing Planning, Value Propositions, Marketing, Brand Awareness, Marketing Psychology, Product Planning, Marketing Strategies, Product Knowledge, Market Dynamics, Consumer Behaviour, Company, Product, and Service Knowledge, Customer experience strategy (CX)
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: API Testing, Test Case, Test Script Development, Scenario Testing, Behavior-Driven Development, Test Automation, Restful API
初级 · 指导项目 · 不超过 2 小时

University of Colorado Boulder
您将获得的技能: 数学建模, Algorithm, 理论计算机科学, 行为经济学, 解决问题, 计算思维, 概率, 分析技能
初级 · 课程 · 1-4 周

The State University of New York
您将获得的技能: 终身学习, 仪表板, 专业发展, 设定目标, 工作分析, 适应, 处理模糊性, 竞争分析, 智能目标, 差距分析, 个人发展, 自我意识, 品牌管理
中级 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: 化学, 数学建模, 数值分析, 工程分析, 工程计算, 物理学, 模拟和模拟软件, 机械工程, 化学工程, 热管理
高级设置 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Digital Media Strategy, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Paid media, Network Model, Business-To-Consumer, Marketing Analytics, Business Analysis
初级 · 课程 · 1-3 个月

Universidad de Palermo
您将获得的技能: Marketing Channel, Consumer Behaviour, Point of Sale, Cross-Channel Marketing, Promotional Strategies, Marketing Strategies, Digital Marketing, Customer experience strategy (CX), Retail Store Operations, Merchandising, Sales Strategy, Customer Insights, Digital Transformation, Market Analysis
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 打造品牌, 跨文化能力, 文化, 文化多样性, 案例研究, 企业可持续发展, 品牌战略, 商业道德, 品牌管理, 文化敏感性, 决策, 全球营销, 利益相关者管理
初级 · 课程 · 1-3 个月

Dubai College of Tourism
您将获得的技能: 客户洞察, 改善客户体验, 内容营销, 在线广告, 目标市场, 战略营销, 市场趋势, 数字化营销, 促销策略, 营销, 消费者行为, 营销策划, 酒店管理, 用户关系管理, 适应, 营销策略与技巧, 接待服务, 营销渠道
初级 · 课程 · 1-4 周