整合营销传播课程可以帮助您学习活动战略、受众细分、品牌信息传递和渠道整合。您还可以掌握制作引人入胜的叙述、分析消费者行为和衡量活动效果的技能。许多课程都会介绍 Google Analytics、Hootsuite 和 Adobe Creative Suite 等工具,以支持在各种平台上执行和评估营销策略。

University of Michigan
您将获得的技能: 调解, 文化敏感性, 仲裁, 业务沟通, 合同谈判, 冲突管理, 商业道德, 沟通, 谈判, 规划, 决策
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies, Performance marketing, Goal Setting
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Verification And Validation, Collaborative Software, Project Management Software, Automation, Productivity Software, Project Management, Cloud-Based Integration, Internal Communications
初级 · 课程 · 1-4 周

您将获得的技能: Customer Relationship Management (CRM) Software, Consultative Approaches, Relationship Building, Solution Selling, Customer Insights
高级设置 · 课程 · 1-4 周

IBM
您将获得的技能: 创造力, AI 产品战略, 团队建设, 改善客户体验, 利益攸关方沟通, 生成式人工智能, 商业化, 负责任的人工智能, Prompt Engineering, 产品生命周期管理, 原型设计, Google 双子座, LLM 申请, ChatGPT, 人工智能和机器学习(AI/ML), 人工智能, 产品管理, 投资回报, 提示模式, 技术产品管理
中级 · 专项课程 · 1-3 个月

The State University of New York
您将获得的技能: 文案写作, 电子商务, 内容创作, 业务建模, 价值主张, 客户参与, 网页设计与开发, 打造品牌, 营销, 创业, 市场营销和公共关系, 竞争分析, 角色开发, 演讲, 摄影, 视频制作
初级 · 课程 · 1-4 周

您将获得的技能: AI Workflows, Marketing Automation, Social Media Content, Generative AI
初级 · 课程 · 1-3 个月

Universidad de Palermo
您将获得的技能: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Branding, Cost Management, Cost Accounting, Marketing, Talent Management, Brand Management, Business Economics, Accounting, Strategic Marketing, Leadership Development, Budgeting, Cash Flows, Business Leadership, Organizational Strategy, Market Dynamics, Economics
初级 · 专项课程 · 3-6 个月

您将获得的技能: Selling Techniques, Sales Presentation, Sales Prospecting, Microsoft Copilot, Sales Strategy, Sales, AI Personalization, Prospecting and Qualification, Lead Generation, Customer Insights, AI Enablement, Presentations, Microsoft PowerPoint, Customer Relationship Management (CRM) Software, Prompt Engineering, Data Validation, Quality Control
高级设置 · 课程 · 1-4 周

University of California, Santa Cruz
您将获得的技能: C++ (Programming Language), Go (Programming Language), File I/O, Data Structures, Object Oriented Programming (OOP), Programming Principles, Software Design Patterns, Debugging, Computer Programming, Unit Testing, Algorithms, C (Programming Language), Program Development, Integrated Development Environments, Pseudocode, Graph Theory, Software Testing, Artificial Intelligence, Integration Testing, Software Design
中级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Event Management, Blogs, Content Development and Management, Content Management, Web Design, Web Design and Development, No-Code Development, Brand Management, Digital Marketing, Public Relations
初级 · 指导项目 · 不超过 2 小时

Berklee
您将获得的技能: 品牌战略, 媒体制作, 音乐创作, 营销, 音乐, 专业网络, 器乐, 同行评审, 打造品牌, 文件管理, 管理团队, 创业, 可持续商业, 建立关系, 自动化, 筹资和众包, 营销活动经理, 音乐表演, 音乐理论, 社交媒体
初级 · 专项课程 · 3-6 个月