消费者行为课程可以帮助您了解市场细分、购买决策过程以及文化对购买习惯的影响。您可以掌握分析消费者数据、制定有效营销策略以及了解影响购买决策的心理诱因的技能。许多课程都会介绍调查、解析软件和客户关系管理系统等工具,这些工具有助于收集洞察力和调整营销工作,以满足消费者的需求。

Fundação Instituto de Administração
您将获得的技能: Marketing Automation, Digital Transformation, Marketing Strategies, Marketing Analytics, Marketing, Innovation, Digital Marketing, Data-Driven Decision-Making, Business Transformation, Brand Management, Customer experience strategy (CX), Consumer Behaviour
初级 · 课程 · 1-4 周

Arizona State University
您将获得的技能: Usability, Usability Testing, Problem Solving, Human Factors, User Experience Design, Human Centered Design, Critical Thinking and Problem Solving, Human Factors Engineering, Creativity, User Research, Decision Making, Human Computer Interaction, Human Learning, User Interface (UI), Data Collection, Human Machine Interfaces, Research Design, Computer Displays, Accident Prevention, Control Systems
中级 · 专项课程 · 3-6 个月

Arizona State University
您将获得的技能: Strategic Thinking, Visionary, Research, Influencing, Strategic Decision-Making, Data Collection, Systems Thinking, Strategic Planning, Proactivity, Negotiation, Business Strategy, Complex Problem Solving, Surveys, Creative Thinking, Scientific Methods, Decision Making, Recognizing Others, Active Listening, Cognitive flexibility, Research Methodologies
初级 · 专项课程 · 3-6 个月

Johns Hopkins University
您将获得的技能: 定量研究, 描述性统计, 分析, 统计, 研究设计, 概率与统计, 数据分析, 统计方法, 数据可视化, 数据扫盲
初级 · 课程 · 1-4 周

Johns Hopkins University
您将获得的技能: Algorithm, 调试, 开发环境, 系统编程, 面向数据的编程, 性能调整, C 和 C++, 计算机结构
中级 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: 微积分, 材料科学, 数学建模, 工程分析, 热管理, 工程计算, 估算, 模拟, 机械工程, 物理学, 化学工程
高级设置 · 课程 · 1-4 周

Coursera
您将获得的技能: 文案写作, 营销材料, 产品知识, 写作与编辑, Prompt Engineering, ChatGPT, 目标受众, 价值主张, 用户研究, 营销传播
初级 · 指导项目 · 不超过 2 小时

University of Pennsylvania
您将获得的技能: 管理, 医疗保健管理, 组织战略, 医疗保健, 健康公平, 卫生政策, 卫生系统, 医疗保健行业知识, 健康差异, 公共卫生, 系统思考, 初级保健
初级 · 课程 · 1-4 周

The State University of New York
您将获得的技能: 促销策略, 同行评审, 打造品牌, 建设性反馈, 公共关系, 演讲, LinkedIn, 专业网络, 自我意识, 战略营销, 品牌管理, 营销传播, 营销, 营销策略
中级 · 课程 · 1-4 周

Tecnológico de Monterrey
您将获得的技能: Web Analytics, Google Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Analytics, Consumer Behaviour, Data Analysis, Customer Relationship Management, Advertising Campaigns
初级 · 课程 · 1-4 周

您将获得的技能: Root Cause Analysis, Operational Efficiency, Corrective and Preventive Action (CAPA), Continuous Improvement Process, Product Quality (QA/QC), Process Improvement, Operational Excellence, Proactivity, Complex Problem Solving
初级 · 课程 · 1-4 周

您将获得的技能: Classroom Management, Behavioral Management, Student Support and Services, Constructive Feedback, Education Software and Technology, Registration, Communication
初级 · 指导项目 · 不超过 2 小时