品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

Measure What Matters
您将获得的技能: 组织效能, 沟通, 优先次序, 企业战略, 关键绩效指标 (KPI), 组织领导力, 业务重点, 绩效衡量, 组织战略, 员工绩效管理, 领导与管理, 团队绩效管理, 建设性反馈, 设定目标, 智能目标, 规划, 认识他人, 绩效管理
初级 · 课程 · 1-4 周

ESCP Business School
您将获得的技能: 市场动态, 企业战略, 文化多样性, 可持续商业, 跨文化能力, 谈判, 供应链管理, 商业开发, 创新, 投资, 数字化营销, 全球营销, 零售店运营
初级 · 课程 · 1-3 个月

CertNexus
您将获得的技能: Customer experience improvement, Data Strategy, Data Modeling, Marketing Analytics, Customer Insights, Business Analytics, Business Intelligence, Marketing Strategies, Data Science, Operational Efficiency, Marketing, Data Ethics, Analytics, Customer Service, Big Data, Descriptive Analytics, Business Strategy, Data Collection, Predictive Analytics, Governance
混合 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 商业分析, 数据收集, AI 个性化服务, Power BI, 数据扫盲, 信息图表, 营销分析, 数据叙事, 分析, 分类算法, 数据质量, 机器学习, 数据分析, 会计, 数据管理, 数据可视化软件, 数据可视化, 内部控制, Data Governance
攻读学位
初级 · 专项课程 · 3-6 个月

您将获得的技能: Storyboarding, Video Production, Adobe Express, Storytelling, Video Editing, Social Media Strategy, Content Creation, Cinematography, Style Guides, Creativity
初级 · 课程 · 1-4 周

您将获得的技能: Follow Through, Culture Transformation, Customer experience improvement, Communication, Video Production
中级 · 课程 · 1-3 个月

您将获得的技能: Adobe Express, LinkedIn, Interviewing Skills, Critical Thinking, Graphic Design, Creativity, Personal Attributes, Design, Branding, Storytelling, Communication, Strategic Thinking, Professional Development, Self-Awareness, Digital Communications
初级 · 课程 · 1-4 周

Meta
您将获得的技能: Data Storytelling, Data Presentation, Business Metrics, Key Performance Indicators (KPIs), Data Management, Data Collection, Data Governance, Bayesian Statistics, Data Visualization, Descriptive Statistics, Statistical Hypothesis Testing, Information Privacy, Data Cleansing, Pandas (Python Package), Data Analysis, Data Visualization Software, Spreadsheet Software, Exploratory Data Analysis, SQL, Python Programming
初级 · 专业证书 · 3-6 个月

Columbia University
您将获得的技能: 环境、健康和安全, 项目管理, 项目管理生命周期, 可持续性标准, 建筑, 项目时间表, 风险管理, 工作分解结构, 建筑信息模型, 施工管理, 精益方法, 项目规划, 项目范围界定, 合同管理
初级 · 课程 · 1-3 个月

您将获得的技能: User Experience Design, Usability, User Experience, User Interface and User Experience (UI/UX) Design, Threat Modeling, UI/UX Strategy, Interaction Design, Application Security, Authentications, Human Centered Design, Security Strategy, Usability Testing, Authorization (Computing), Security Controls, Multi-Factor Authentication, Security Awareness, Computer Security Awareness Training, Cybersecurity, Safety Standards, Information Privacy
中级 · 课程 · 1-3 个月

SkillUp
您将获得的技能: 新产品开发, 管理团队, 项目管理生命周期, 竞争分析, 产品规划, 利益相关者的参与, 产品路线图, 产品管理, 产品生命周期管理, 产品测试, 产品开发, 利益相关者管理, 测试计划, 可用性测试, 商业开发, 创新, 敏捷产品开发, 产品要求, 产品战略, 注册
初级 · 专项课程 · 3-6 个月