网络营销课程可以帮助您学习搜索引擎优化 (SEO)、点击付费广告、内容营销和社交媒体策略。您可以掌握受众定位、营销活动分析和转换率优化方面的技能。许多课程都会介绍 Google Analytics、SEMrush 和 Hootsuite 等工具,让您在实际营销活动中有效应用这些技能,并衡量其成功与否。

IESE Business School
您将获得的技能: 财务管理, 商业分析, 打造品牌, 冲突管理, 领导力培养, 收益表, 战略营销, 会计, 跨文化能力, 财务数据, 营销, 营销策略, 金融, 财务分析, 管理团队, 价值主张, 金融报表, 财务敏锐性, 财务报表分析
初级 · 专项课程 · 3-6 个月

CertNexus
您将获得的技能: Internet Of Things, Business Planning, Project Planning, Information Technology, Systems Development Life Cycle, Software Development Life Cycle, Technology Strategies, Business Solutions, Emerging Technologies, Cloud Computing, Technology Solutions, Business Strategy, Cybersecurity, Operations, Risk Management, Software Development, Operational Efficiency, Prototyping
混合 · 课程 · 1-4 周

Vanderbilt University
您将获得的技能: Email Automation, Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, Productivity, OpenAI, AI Enablement, Calendar Management, Organizational Skills, Generative AI, Artificial Intelligence, Large Language Modeling, AI Personalization, HubSpot CRM, Email Marketing, Scripting, Google Sheets, Workflow Management, Automation
初级 · 专项课程 · 1-3 个月

Northwestern University
您将获得的技能: 付费媒体, 自有媒体, A/B 测试, 整合营销传播, 内容营销, 营销策略, 数字广告, 广告, 推动参与, Facebook, 社交媒体营销, 关键绩效指标 (KPI), 赢得媒体, 媒体战略, 社交媒体, 社交媒体战略, 客户参与, 内容创作, 全球营销
混合 · 课程 · 1-4 周

IBM
您将获得的技能: 新兴技术, 数据分析, 数据科学, 云计算, 云存储, 大数据, 云安全, 生成式人工智能, 自然语言处理, 云基础设施, 云部署, 机器人, 云服务, 业务逻辑, 商务, 云计算架构, 数据挖掘, 云平台, 数据扫盲, 负责任的人工智能
初级 · 专项课程 · 3-6 个月

您将获得的技能: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Content Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis
初级 · 专项课程 · 1-3 个月

您将获得的技能: Prompt Engineering, AI Personalization, Personalized Service, Marketing Communications, Customer Communications Management, Content Development and Management, Customer Engagement, Promotions and Campaigns
初级 · 课程 · 1-4 周

LearnKartS
您将获得的技能: Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Performance marketing, Search Engine Marketing, Marketing, Advertising, Digital Advertising, Campaign Management, Bidding, Target Audience, Web Analytics, Target Market, Content Performance Analysis, Account Management
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Target Audience, Online Advertising, Digital Advertising, Advertising, Advertising Campaigns, Social Media Campaigns, Paid media, Campaign Management, Social Media, Performance marketing, Social Media Management, Bidding, A/B Testing, Lead Generation, Customer Engagement, Brand Awareness
混合 · 课程 · 1-3 个月

University of California, Davis
您将获得的技能: 客户洞察, 数据分析, 市场调查, 数据综合, 数据叙事, Microsoft PowerPoint, 广告, 数字化营销, 战略营销, 数据可视化软件, 营销, 社交媒体营销, 语言交流技能, 演讲, 市场分析, 目标受众
中级 · 课程 · 1-4 周

您将获得的技能: Market Research, Market Analysis, Marketing, Research Methodologies, Research, Business Research, Research Reports, Research Design, Competitive Analysis, Market Intelligence, Quantitative Research, Consumer Behaviour, Global Marketing, Market Trend, Surveys, Customer Analysis, Analytical Skills, Case Studies, Report Writing, Business Strategy
初级 · 专项课程 · 1-3 个月

University of California, Davis
您将获得的技能: 打造品牌, Algorithm, 数据分析, 目标市场, 数字化营销, 消费者行为, 搜索引擎优化, 品牌意识, 关键词研究, 角色开发, 目标受众, 内容战略, 用户研究, 业务报告, 网络分析和 SEO, 社交媒体战略
初级 · 课程 · 1-4 周