整合营销传播课程可以帮助您学习活动战略、受众细分、品牌信息传递和渠道整合。您还可以掌握制作引人入胜的叙述、分析消费者行为和衡量活动效果的技能。许多课程都会介绍 Google Analytics、Hootsuite 和 Adobe Creative Suite 等工具,以支持在各种平台上执行和评估营销策略。

您将获得的技能: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Market Research, Consumer Behaviour
初级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Business Marketing, B2B Sales, Lead Generation, Marketing Strategies, Marketing Effectiveness, Target Market, Account Management, Email Marketing, Strategic Marketing, Content Marketing, Marketing Channel, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics, Content Creation, Advertising
初级 · 课程 · 1-4 周

Northwestern University
您将获得的技能: A/B 测试, 内容营销, 自有媒体, 客户参与, 整合营销传播, 赢得媒体, Facebook, 数字广告, 社交媒体营销, 推动参与, 付费媒体, 数字媒体战略, 广告, 营销策略, 全球营销, 社交媒体, 社交媒体战略, 内容创作, 关键绩效指标 (KPI)
混合 · 课程 · 1-4 周

S.P. Jain Institute of Management and Research
您将获得的技能: Product Strategy, Strategic Marketing, Marketing Management, Marketing Strategies, Consumer Behaviour, Target Market, Marketing Communications, Product Lifecycle Management, Integrated Marketing Communications, Marketing Analytics, Brand Strategy, Marketing Channel, Market Analysis, Price Negotiation, Value Propositions
初级 · 课程 · 1-3 个月

Illinois Tech
您将获得的技能: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing
攻读学位
高级设置 · 课程 · 1-3 个月
Emory University
您将获得的技能: Marketing Channel, Strategic Marketing, Business Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Strategic Partnership, Consumer Behaviour, B2B Sales, Business Relationship Management
中级 · 专项课程 · 3-6 个月

University of Virginia
您将获得的技能: 数据驱动的决策制定, 人工智能, 营销分析, 企业战略, 数字化营销, 竞争分析, 网络分析, 客户参与, 数字化转型, 改善客户体验, AI 个性化服务, 营销策略, 营销, 案例研究
初级 · 课程 · 1-4 周

Tecnológico de Monterrey
中级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Marketing Strategies, Marketing, Email Marketing, Marketing Analytics, Digital Marketing, Marketing Psychology, Customer Relationship Management, Digital Advertising, Google Ads, Social Media Marketing, Target Audience, Data-Driven Decision-Making, Data Collection
初级 · 课程 · 1-4 周

您将获得的技能: Internal Communications, Stakeholder Engagement, Communication Strategies, Stakeholder Communications, Corporate Communications, Communication, Verbal Communication Skills, Strategic Communication, Presentations, Interpersonal Communications, Business Communication, Target Audience, Active Listening, Employee Engagement, Business Writing, Leadership
初级 · 课程 · 1-4 周

您将获得的技能: Digital Marketing, Digital Media Strategy, Business Strategies, Digital Advertising, Growth Strategies, Social Media, Pay Per Click Advertising, Market Analysis, Market Opportunities
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 沟通策略, 品牌战略, 打造品牌, 写作, 叙事, 战略传播, 新闻发布, 公共关系, 社交媒体, 营销传播, 媒体关系
初级 · 课程 · 1-4 周