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市场研究课程

市场研究课程可以帮助您学习数据收集技术、 Survey Design、消费者行为分析和竞争格局评估。您可以掌握解读市场趋势、细分目标受众和开展焦点小组的技能。许多课程都会介绍 SPSS、Tableau 和 Google Analytics 等工具,这些工具支持分析数据和 Visualization 见解,从而为业务战略提供依据。


热门市场研究课程和认证


  • I

    IIT Roorkee

    Executive MBA

    您将获得的技能: New Product Development, Mergers & Acquisitions, FinTech, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Business Marketing, Sales Process, Business Valuation, Innovation, Succession Planning, Business Process Management, Management Accounting, Supply Chain Management, Statistical Process Controls, Product Management, Marketing Management, Cash Management, Revenue Management

    获得学位

    学位 · 1-4 年

  • H

    HEC Paris

    Leading Innovation With Creativity University Certificate

    您将获得的技能: Design Thinking, Active Listening, Organizational Structure, Innovation, Creativity, Creative Thinking, Talent Management, Self-Awareness, Entrepreneurship, Consumer Behaviour, Organizational Effectiveness, Creative Problem-Solving, User Research, Leadership, Ideation, Organizational Strategy, Service Design, Business Strategy, Emotional Intelligence, Technology Strategies

    大学证书 · 6-12 个月

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    您将获得的技能: Social Network Analysis, Data Presentation, Data Storytelling, Network Analysis, Interactive Data Visualization, Predictive Modeling, Looker (Software), Data Visualization, Dashboard, Marketing Analytics, Cash Flows, Financial Statement Analysis, Advertising, Applied Machine Learning, Pandas (Python Package), Matplotlib, Operations Research, Model Deployment, Natural Language Processing, Mathematical Modeling

    提供的学分

    MasterTrack · 6-12 个月

  • B

    Birla Institute of Technology & Science, Pilani

    Natural Language Processing

    您将获得的技能: Natural Language Processing, Large Language Modeling, Embeddings, Text Mining, Data Preprocessing, Semantic Web, Artificial Neural Networks, ChatGPT, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Deep Learning, Probability & Statistics

    中级 · 课程 · 1-3 个月

  • U

    University of California, Berkeley

    Master of Advanced Study in Engineering

    您将获得的技能: User Research, Medical Imaging, File I/O, Materials science, Exploratory Data Analysis, Java Programming, Semiconductors, Medical Devices, Finite Element Methods, Teamwork, Energy and Utilities, Control Systems, Mechanics, Robotics, Environmental Engineering, Radiation Protection, Sustainable Engineering, Structural Engineering, Vibrations, Linear Algebra

    获得学位

    学位 · 1-4 年

  • U

    University of Colorado Boulder

    Network Analysis for Marketing Analytics

    您将获得的技能: Network Analysis, Social Network Analysis, Marketing Analytics, Unstructured Data, Semantic Web, Statistical Methods, Text Mining, Data Structures, JSON, Natural Language Processing, Data Visualization Software, Python Programming

    攻读学位

    2.8
    评分, 2.8 星,最高 5 星
    ·
    6 条评论

    中级 · 课程 · 1-4 周

  • C

    Coursera

    Analyze and Create Your AI Marketing Plan

    您将获得的技能: Marketing Planning, Marketing Strategies, Marketing Effectiveness, Marketing Analytics, Marketing Automation, Budgeting, Customer Analysis, AI Enablement, Customer Insights, Goal Setting, Key Performance Indicators (KPIs), Data-Driven Decision-Making

    初级 · 课程 · 1-4 周

  • C

    Coursera

    Analyze Marketing Data, Boost Conversions

    您将获得的技能: Marketing Analytics, Web Analytics, Content Performance Analysis, Marketing Effectiveness, Marketing Automation, Data Analysis, Customer Insights, Data-Driven Decision-Making, Statistical Analysis, Web Analytics and SEO, Model Evaluation, Anomaly Detection, Continuous Monitoring, Quality Assessment, Verification And Validation

    初级 · 课程 · 1-4 周

  • U

    University of Colorado System

    Data Science for Marketing

    您将获得的技能: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning

    4.9
    评分, 4.9 星,最高 5 星
    ·
    16 条评论

    中级 · 专项课程 · 3-6 个月

  • O

    O.P. Jindal Global University

    Machine Learning for Marketing

    您将获得的技能: Marketing Analytics, Anomaly Detection, Digital Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Online Advertising, Customer Retention, Text Mining, Predictive Analytics, Search Engine Optimization, Google Ads, Customer Insights, Google Analytics, Data Ethics, Data Mining

    3.8
    评分, 3.8 星,最高 5 星
    ·
    19 条评论

    初级 · 专项课程 · 3-6 个月

  • C

    Coursera

    Analyze Marketing Data: Drive Campaign Success

    您将获得的技能: Spreadsheet Software, Marketing Analytics, Pivot Tables And Charts, Trend Analysis, Marketing Budgets, Marketing Strategies, Microsoft Excel, Google Sheets, Business Reporting, Data-Driven Decision-Making, Performance Reporting, Time Series Analysis and Forecasting, Marketing, Descriptive Analytics, Performance marketing, Performance Metric, Business Metrics, Performance Measurement

    初级 · 课程 · 1-4 周

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总之,以下是 10 最受欢迎的 market research 课程

  • Executive MBA: IIT Roorkee
  • Leading Innovation With Creativity University Certificate: HEC Paris
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
  • Natural Language Processing: Birla Institute of Technology & Science, Pilani
  • Master of Advanced Study in Engineering: University of California, Berkeley
  • Network Analysis for Marketing Analytics: University of Colorado Boulder
  • Analyze and Create Your AI Marketing Plan: Coursera
  • Analyze Marketing Data, Boost Conversions: Coursera
  • Data Science for Marketing: University of Colorado System
  • Machine Learning for Marketing: O.P. Jindal Global University

您可以在 Marketing 中学到的技能

市场(经济学) (28)
社交媒体 (15)
营销战略 (14)
分析 (13)
品牌 (13)
数字营销 (13)
营销分析 (11)
计划 (11)
广告 (9)
建模 (9)
社交媒体营销 (9)
品牌管理 (7)

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