广告课程可以帮助您学习活动策略、受众定位、创意开发和媒体规划。您可以掌握文案写作、品牌管理和解析方面的技能,以衡量广告活动的效果。许多课程都会介绍 Google Ads、社交媒体平台和解析软件等工具,展示这些资源如何增强您的广告工作并优化推广效果。
University of Washington
您将获得的技能: Marketing Psychology, Market Analysis, Consumer Behaviour, Marketing, Market Research, Marketing Planning, Strategic Marketing, Marketing Strategies, Competitive Analysis, Target Audience, Proposal Development, Marketing Channel, Business-To-Consumer, Cross-Channel Marketing, Ethical Standards And Conduct
初级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Email Marketing, Performance marketing, Content Marketing, Social Media, Web Analytics, Blogs, Marketing Analytics, Market Opportunities
初级 · 课程 · 1-4 周

您将获得的技能: Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Instagram, Facebook, Brand Awareness, Marketing, Content Marketing, Marketing Strategy and Techniques, Marketing Analytics, Web Analytics, Drive Engagement, Business
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Internal Communications, Stakeholder Engagement, Communication Strategies, Stakeholder Communications, Corporate Communications, Communication, Verbal Communication Skills, Drive Engagement, Strategic Communication, Interpersonal Communications, Business Communication, Target Audience, Active Listening, Employee Engagement, Business Writing
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Product Promotion, Account Management, Social Media Content, E-Commerce, Social Media Marketing, Social Media, Payment Systems
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Prompt Engineering, 文案写作, 促销策略, 营销材料, 推动参与, ChatGPT, 目标受众, AI 产品战略, 克劳德人类学
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: Value Propositions, Social Media Marketing, Market Research, Social Media Strategy, Strategic Planning, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Modeling, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting
攻读学位
初级 · 专项课程 · 3-6 个月

Starweaver
您将获得的技能: Data Storytelling, Business Writing, Sales Presentation, Concision, Sales Strategy, Copywriting, Writing, Persuasive Communication, Business Correspondence, Customer Relationship Management (CRM) Software, Business Communication, Google Gemini, Anthropic Claude, AI Enablement, Business Leadership, Sales Enablement, Generative AI, Communication, Proposal Writing, Communication Strategies
中级 · 专项课程 · 1-3 个月

您将获得的技能: Social Media Campaigns, Advertising Campaigns, Social Media Strategy, Facebook, Social Media Marketing, Digital Advertising, Social Media, Advertising, Marketing Budgets
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Social Media Marketing, Social Media, Digital Media Strategy, Content Creation, Search Engine Optimization, Social Media Strategy, Content Marketing, Hospitality, Web Analytics and SEO, Digital Marketing, Instagram, Key Performance Indicators (KPIs), Customer Engagement, User Feedback
中级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Marketing Strategies, Marketing, Email Marketing, Marketing Analytics, Digital Marketing, Marketing Psychology, Customer Relationship Management, Digital Advertising, Google Ads, Social Media Marketing, Target Audience, Data Collection
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Customer Success Management, Relationship Building, Customer experience strategy (CX), Customer Retention, Agile Methodology, Customer Engagement, Customer Data Management, Customer Relationship Management, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Business Modeling, Organizational Structure, Business Relationship Management, Target Audience, Value Propositions, Solution Delivery, Business Analysis, Web Analytics
初级 · 专项课程 · 3-6 个月