整合营销传播课程可以帮助您学习活动战略、受众细分、品牌信息传递和渠道整合。您还可以掌握制作引人入胜的叙述、分析消费者行为和衡量活动效果的技能。许多课程都会介绍 Google Analytics、Hootsuite 和 Adobe Creative Suite 等工具,以支持在各种平台上执行和评估营销策略。

您将获得的技能: Email Marketing, Campaign Management, Target Audience, Content Marketing, Marketing Materials, Drive Engagement, Marketing Communications, Marketing
初级 · 指导项目 · 不超过 2 小时

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing
初级 · 课程 · 1-4 周

您将获得的技能: Data Visualization, Business Analytics, Dashboard, Data Analysis, Data Storytelling, Google Analytics, Marketing Analytics, Data-Driven Decision-Making, Business Metrics, Data Integration, Google Ads
中级 · 指导项目 · 不超过 2 小时

Salesforce
您将获得的技能: 客户数据管理, 用户关系管理, 数据库, 销售流程, Salesforce, 销售, 数据管理, 销售业务, B2B 销售, 企业对消费者
初级 · 课程 · 1-4 周

您将获得的技能: Timelines, Google Gemini, Calendar Management, Organizational Skills, Scheduling, Google Sheets, Project Management Software, Spreadsheet Software, Social Media Marketing, Content Management
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Instagram, Marketing Strategies, Content Creation, Marketing Strategy and Techniques, Marketing, Brand Marketing, Business Marketing, Social Media, Drive Engagement, Social Media Campaigns, Social Media Marketing, Influencing, Business
初级 · 指导项目 · 不超过 2 小时
Kennesaw State University
您将获得的技能: Marketing Effectiveness, Marketing Planning, Value Propositions, Marketing, Brand Awareness, Marketing Psychology, Product Planning, Marketing Strategies, Product Knowledge, Market Dynamics, Consumer Behaviour, Company, Product, and Service Knowledge, Customer experience strategy (CX)
初级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Animations, Photo Editing, Marketing Design, Social Media Content, Graphic Design, Digital Design, Design Elements And Principles, Social Media Marketing, Content Creation, Social Media, Typography, Layout Design, Presentations, Marketing, Image Quality
初级 · 指导项目 · 不超过 2 小时

IE Business School
您将获得的技能: Target Market, Value Propositions, Product Marketing, Strategic Marketing, Marketing Planning, Marketing, Marketing Strategy and Techniques, Market Analysis, Market Trend, Consumer Behaviour, Competitive Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Instagram, Marketing Strategies, Content Creation, Marketing Communications, Marketing, Social Media Marketing, Social Media, Influencing, Target Audience, Stakeholder Communications, Prospecting and Qualification
初级 · 指导项目 · 不超过 2 小时

IE Business School
您将获得的技能: 新产品开发, 设计与产品, 客户参与, 品牌战略, 竞争分析, 员工参与, 品牌忠诚度, 产品管理, 产品规划, 客户体验战略(CX), 品牌意识, 产品战略, 产品生命周期管理, 增长战略, 投资组合管理, 内部交流, 品牌管理, 打造品牌
初级 · 课程 · 1-3 个月

您将获得的技能: A/B Testing, Google Analytics, Web Analytics, User Experience, Web Content, Target Audience, Marketing Effectiveness, Goal Setting, Marketing, Content Development and Management, Analytics
初级 · 指导项目 · 不超过 2 小时