市场营销基础课程可以帮助您学习市场细分、品牌战略和消费者行为分析等关键概念。您还可以掌握制作有效营销信息、分析营销活动效果和利用数字渠道进行推广的技能。许多课程都会介绍一些工具,如用于跟踪网站性能的 Google Analytics、用于参与的社交媒体平台以及用于定向沟通的电子邮件营销软件,所有这些都能提高您制定有影响力的营销策略的能力。

University of Illinois at Urbana-Champaign
您将获得的技能: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference
提供的学分
研究生证书 · 6-12 个月
University of Illinois at Urbana-Champaign
您将获得的技能: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Sustainable Business
获得学位
学位 · 1-4 年

University of Illinois at Urbana-Champaign
您将获得的技能: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference
提供的学分
研究生证书 · 6-12 个月

University of Illinois at Urbana-Champaign
您将获得的技能: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference
提供的学分
研究生证书 · 6-12 个月

University of Illinois at Urbana-Champaign
您将获得的技能: Business Strategy, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Revenue Recognition, Variance Analysis, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Financial Market, Supply And Demand, Statistical Inference
提供的学分
研究生证书 · 6-12 个月

您将获得的技能: Design Thinking, Active Listening, Organizational Structure, Innovation, Creativity, Creative Thinking, Talent Management, Self-Awareness, Entrepreneurship, Consumer Behaviour, Organizational Effectiveness, Creative Problem-Solving, Systems Thinking, Leadership, Strategic Thinking, Organizational Strategy, Ideation, Business Strategy, Emotional Intelligence, Technology Strategies
大学证书 · 6-12 个月

您将获得的技能: Account Management, Account Strategy, Cross Selling, Upselling, Cross-Functional Collaboration, Relationship Management, Virtual Teams, Sales Strategy, Business Relationship Management, Customer Relationship Management, Stakeholder Management, Market Intelligence, Customer Analysis, Business Solutions, AI Personalization, Data-Driven Decision-Making, Negotiation
中级 · 课程 · 1-4 周

您将获得的技能: Account Strategy, Account Management, Marketing Analytics, Return On Investment, Sales Management, Sales Strategy, Risk Management, Loyalty Programs, Customer Advocacy, Sales, Digital Transformation, Business Risk Management, Business Metrics, Business Transformation, Innovation, Telecommuting, Virtual Teams, Customer Relationship Building
中级 · 课程 · 1-4 周

LearnQuest
您将获得的技能: Active Listening, Prospecting and Qualification, Sales Prospecting, Sales, Rapport Building, Value Propositions, Sales Pipelines, User Research, Sales Process, Persona Development, Communication, Interpersonal Communications, Customer Analysis, Cultural Responsiveness, Resilience
混合 · 课程 · 1-4 周

University of California, Davis
您将获得的技能: Experimentation, Product Testing, Laboratory Testing, Food Quality Assurance And Control, Laboratory Experience, Food and Beverage, Consumer Behaviour, Scientific Methods, Systems Of Measurement, Case Studies, Quality Assurance, Physiology, Research Design, Science and Research, Statistical Analysis, Nutrition and Diet, Target Market, Human Factors, Anatomy, Product Development
初级 · 专项课程 · 3-6 个月