市场研究课程可以帮助您学习数据收集技术、 Survey Design、消费者行为分析和竞争格局评估。您可以掌握解读市场趋势、细分目标受众和开展焦点小组的技能。许多课程都会介绍 SPSS、Tableau 和 Google Analytics 等工具,这些工具支持分析数据和 Visualization 见解,从而为业务战略提供依据。

University of Colorado System
您将获得的技能: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Marketing Effectiveness, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning
中级 · 专项课程 · 3-6 个月

O.P. Jindal Global University
您将获得的技能: Marketing Analytics, Anomaly Detection, Digital Marketing, Web Analytics, Digital Advertising, Dimensionality Reduction, Unsupervised Learning, Customer Analysis, Search Engine Marketing, Supervised Learning, Online Advertising, Customer Retention, Text Mining, Predictive Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Google Analytics, Data Ethics, Data Mining
初级 · 专项课程 · 3-6 个月

您将获得的技能: SQL, Business Intelligence, Data Presentation, Business Analysis, Data Analysis, Query Languages, Databases
初级 · 指导项目 · 不超过 2 小时
Emory University
您将获得的技能: 客户洞察, 数据操作, 描述性统计, 数据驱动的决策制定, 回归分析, 统计分析, 探索性数据分析, 微软Excel, 营销, 数据分析, 营销分析, 消费者行为, 透视表和图表, 营销效果
中级 · 课程 · 1-3 个月

Macquarie University
您将获得的技能: 客户洞察, 整合营销传播, 数字化营销, 客户体验战略(CX), 社交媒体营销, 数据分析, 用户关系管理, 消费者行为, 预测分析, 大数据, 营销分析, 营销效果, 营销策略, 客户数据管理
初级 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: Network Analysis, Unsupervised Learning, Social Network Analysis, Supervised Learning, Unstructured Data, Marketing Analytics, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Data Science, Text Mining, Data Analysis, Predictive Modeling, Classification And Regression Tree (CART), JSON, Data Manipulation, Data Structures, Python Programming, Data Visualization
攻读学位
初级 · 专项课程 · 3-6 个月
Emory University
您将获得的技能: 商业分析, 回归分析, 预测建模, 探索性数据分析, 数据分析, 数据可视化, 分析技能, 营销分析, Data Validation
混合 · 课程 · 1-3 个月

Emory University
您将获得的技能: AI Personalization, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Data-Driven Decision-Making, Customer Analysis, Customer Insights, Marketing Strategies, Marketing, Marketing Effectiveness, Responsible AI, Customer experience improvement, Self Service Technologies, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: 案例研究, 生成式人工智能, 客户洞察, 人工智能, 数据伦理, 社交媒体活动, 负责任的人工智能, 客户分析, Google Analytics(分析), 营销自动化, 营销分析, 性能分析, 营销策略, 营销活动经理
中级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Animations, Motion Graphics, Graphic and Visual Design Software, Content Creation, Graphic Design
初级 · 指导项目 · 不超过 2 小时