数字营销课程可以帮助你学习 SEO 战略、内容创作、社交媒体管理和电子邮件营销技巧。您可以培养受众分析、营销活动优化和品牌故事讲述方面的技能。许多课程都会介绍一些工具,如用于跟踪绩效的 Google Analytics、用于管理社交媒体的 Hootsuite 和用于电子邮件营销的 Mailchimp,向您展示这些技能如何增强您的营销工作。

University of Colorado Boulder
您将获得的技能: Constructive Feedback, Storytelling, Empathy, Relationship Building, Oral Expression, Emotional Intelligence, Communication, Leadership, Writing and Editing, Public Speaking, Content Creation, Creativity, Media Production
初级 · 课程 · 1-4 周

您将获得的技能: Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Decision-Making, Organizational Strategy, Key Performance Indicators (KPIs), Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Instagram, Social Media, Facebook, Social Media Marketing, Social Media Strategy, Content Creation, Driving engagement, Advertising
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Node.JS, Web Development, HTML and CSS, Front-End Web Development, Web Servers, Cascading Style Sheets (CSS), Web Applications, Server Side, Javascript, Middleware, Back-End Web Development
中级 · 指导项目 · 不超过 2 小时

Scrimba
您将获得的技能: Cascading Style Sheets (CSS), React.js, HTML and CSS, Front-End Web Development, UI Components, Maintainability, Web Development
中级 · 课程 · 1-4 周

您将获得的技能: Facebook, Content Performance Analysis, Drive Engagement, Social Media, Social Media Marketing, Target Audience, Instagram, Customer Insights, Advertising, Web Analytics, Social Work
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Wireframing, User Flows, Web Design, Prototyping, UI Components, User Interface (UI), Mockups, Information Architecture, Web Design and Development, Web Development
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Benchmarking, Sales Strategy, Business Development, New Business Development, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Consumer Behaviour, Competitive Analysis, Target Market, Business Strategies
中级 · 课程 · 1-4 周
您将获得的技能: Responsible AI, Google Gemini, Customer Analysis, Marketing Analytics, Generative AI, AI Enablement, Governance, Artificial Intelligence, AI Security, Sales Strategy, AI Personalization, Customer Insights, Marketing Strategies, ChatGPT, Marketing Effectiveness, Forecasting, Automation, Analysis, Process Optimization, Visualization (Computer Graphics)
中级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Graphic and Visual Design Software, Infographics, Graphic Design, Design, Visualization (Computer Graphics), User Accounts, Google Workspace, Marketing
初级 · 指导项目 · 不超过 2 小时

Tecnológico de Monterrey
您将获得的技能: 竞争分析, 创新, 商业策略, 演讲, 创业, 市场调查, 战略思维, 新业务开发, 构思, 业务规划, 业务建模, 销售演示, 新产品开发, 价值主张
高级设置 · 课程 · 1-3 个月

AI Business School
您将获得的技能: Agentic Workflows, AI Workflows, Productivity, AI Orchestration, AI Personalization, AI Enablement, AI Product Strategy, Responsible AI, Business Technologies, Innovation, Operational Efficiency
中级 · 课程 · 1-4 周