市场结构课程可以帮助您了解不同的市场类型、定价策略、竞争分析和消费者行为。您可以掌握评估市场动态、了解监管影响和开展市场调研的技能。许多课程会介绍 SWOT 分析、波特五力分析和市场模拟软件等工具,帮助您运用这些技能评估商业环境并做出明智决策。

University of Illinois at Urbana-Champaign
您将获得的技能: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Machine Learning Algorithms, Business Strategy, Risk Management, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
提供的学分
研究生证书 · 6-12 个月

Illinois Institute of Technology
您将获得的技能: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Descriptive Statistics, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Predictive Analytics, Leadership and Management, Game Theory, Product Lifecycle Management, Microsoft Excel, Business Strategy
获得学位
学位 · 1-4 年

IE Business School
您将获得的技能: Product Management, Product Lifecycle Management, Marketing Communications, Product Strategy, Marketing, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Channel, Advertising, Integrated Marketing Communications, Media Planning, Price Negotiation, Sales Strategy
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: 跨职能合作, 销售策略, 战略营销, 营销, 冲突管理, 产品规划, 营销策划, 案例研究, 销售, 组织战略, 商业营销, 产品推广, 差距分析, 销售管理
中级 · 课程 · 1-4 周