数字营销课程可以帮助你学习 SEO 战略、内容创作、社交媒体管理和电子邮件营销技巧。您可以培养受众分析、营销活动优化和品牌故事讲述方面的技能。许多课程都会介绍一些工具,如用于跟踪绩效的 Google Analytics、用于管理社交媒体的 Hootsuite 和用于电子邮件营销的 Mailchimp,向您展示这些技能如何增强您的营销工作。

University of Leeds
您将获得的技能: Software Development, Engineering Software, Software Development Methodologies, Data Ethics, Software Engineering, Computer Programming, Back-End Web Development
初级 · 课程 · 1-4 周

您将获得的技能: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Online Advertising, Business Research, Marketing, Promotional Materials, Market Research, Branding
中级 · 指导项目 · 不超过 2 小时
Kennesaw State University
您将获得的技能: Marketing Effectiveness, Marketing, Strategic Marketing, Stakeholder Management, Stakeholder Communications, Marketing Strategies, Business Marketing, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Marketing Psychology, Corporate Sustainability, Value Propositions, Customer Insights, Consumer Behaviour, Business Ethics, Community Development, Customer Relationship Building
初级 · 课程 · 1-4 周

Johns Hopkins University
您将获得的技能: Responsible AI, Social Network Analysis, Driving engagement, Behavioral Economics, Network Analysis, Game Design, Social Sciences, Artificial Intelligence, Systems Thinking, Human Computer Interaction, Data Collection, Psychology
中级 · 课程 · 1-3 个月

您将获得的技能: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Market Intelligence, Business Strategies, Competitive Analysis, Business Management, Organizational Strategy, Consumer Behaviour, Inventory Management System, Market Analysis, Case Studies, Market Share, Strategic Decision-Making, Sustainable Business, Intellectual Property, Financial Analysis, Geographic Information Systems
初级 · 专项课程 · 1-3 个月

Banco Interamericano de Desarrollo
您将获得的技能: Financial Inclusion, FinTech, Digital Transformation, Mobile Banking, Product Design, Financial Services, Innovation, Banking, Data Analysis, Talent Management, Customer experience improvement, Needs Assessment, Emerging Technologies, Strategic Partnership
初级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: User Story, Agile Product Development, Product Development, Design Thinking, Product Design, Persona (User Experience), Team Management, Agile Methodology, Usability Testing, User Centered Design, Persona Development, Innovation, Customer experience strategy (CX), Value Propositions, Communication
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: Vision Transformer (ViT), Recurrent Neural Networks (RNNs), Multimodal Prompts, Artificial Intelligence and Machine Learning (AI/ML), Convolutional Neural Networks, Embeddings, Digital Signal Processing, Transfer Learning
攻读学位
高级设置 · 课程 · 1-4 周

您将获得的技能: Newsletters, Marketing Materials, Promotional Materials, Marketing Design, Email Marketing, Content Creation, Event Marketing, Owned Media, Graphic Design, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

Dartmouth College
您将获得的技能: Business Ethics, Predictive Modeling, Predictive Analytics, Scikit Learn (Machine Learning Library), Model Evaluation, Digital Transformation, Data-Driven Decision-Making, Feature Engineering, Regression Analysis, Supervised Learning, Python Programming, Cloud Computing, Data Quality, Classification Algorithms, Artificial Neural Networks
中级 · 课程 · 1-3 个月

University of Maryland, College Park
您将获得的技能: Digital Transformation, Business Transformation, Customer experience strategy (CX), Data Strategy, Applied Machine Learning, Business Modeling, Analytics, Organizational Change, Machine Learning Software, Technology Strategies, Business Analytics, Customer Insights, Innovation, Organizational Strategy, Machine Learning, Business Strategy, Workforce Development, Strategic Decision-Making, Forecasting, Competitive Analysis
初级 · 课程 · 1-3 个月

O.P. Jindal Global University
您将获得的技能: Marketing Analytics, Customer Analysis, Customer Retention, Predictive Analytics, Customer Insights, Data-Driven Decision-Making, Personalized Service, Marketing Strategies, Business Analytics, Customer Acquisition Management, Customer experience improvement, Loyalty Programs, Consumer Behaviour
初级 · 课程 · 3-6 个月