全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

University of California, Davis
您将获得的技能: Social Media Content, Social Media Strategy, Social Media Marketing, Campaign Management, Content Performance Analysis, Content Creation, AI Personalization, Digital Media Strategy, Prompt Engineering, Marketing Strategies, Content Strategy, Generative AI, Persona Development, Artificial Intelligence, Continuous Improvement Process, Responsible AI, Data Analysis
中级 · 课程 · 1-3 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Effectiveness, Marketing Analytics, Key Performance Indicators (KPIs), Marketing, Return On Investment, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Branding, Customer Engagement, Advertising, Brand Management, Strategic Partnership, Sales Process, Price Negotiation, Data Analysis, Stakeholder Management, Public Relations, Emotional Intelligence, Creative Thinking
初级 · 课程 · 1-4 周
Emory University
您将获得的技能: 预测建模, 回归分析, 营销分析, 探索性数据分析, 数据分析, 数据预处理, 分析技能, 模型评估, 数据可视化, 逻辑回归, 商业分析
混合 · 课程 · 1-3 个月

Fundação Instituto de Administração
您将获得的技能: Strategic Marketing, Marketing Analytics, Marketing Strategies, Digital Marketing, Consumer Behaviour, Data Visualization, Sales Strategy, Performance marketing, Marketing Strategy and Techniques, Marketing Management, Marketing Operations, Data-Driven Decision-Making, Marketing, Digital Media Strategy, Data Visualization Software, Customer Analysis, Customer Engagement, Market Analysis, Key Performance Indicators (KPIs), Analytics
初级 · 专项课程 · 3-6 个月

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management
初级 · 课程 · 1-4 周

您将获得的技能: DevSecOps, AI Security, Cyber Operations, Threat Modeling, Zero Trust Network Access
中级 · 课程 · 3-6 个月

University of Colorado System
您将获得的技能: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning
中级 · 专项课程 · 3-6 个月

Fundação Instituto de Administração
您将获得的技能: Integrated Marketing Communications, Marketing Strategies, Digital Marketing, Consumer Behaviour, Marketing, Marketing Strategy and Techniques, Customer Insights, Customer experience strategy (CX), E-Commerce, Target Audience
初级 · 课程 · 1-4 周
您将获得的技能: Active Listening, Strategic Leadership, Interpersonal Communications, Verbal Communication Skills, Social Skills, Communication Strategies, Empathy, Diversity and Inclusion, Communication, Business Leadership, Leadership, Emotional Intelligence, Responsible AI, Conflict Management, Cultural Sensitivity, Coaching, Remote Access Systems
中级 · 课程 · 1-3 个月

Fundação Instituto de Administração
您将获得的技能: Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Target Market, Digital Marketing, Customer Insights, Content Strategy, Persona Development, Brand Strategy, Agile Methodology, Storytelling, Consumer Behaviour
初级 · 课程 · 1-4 周

您将获得的技能: Market Liquidity, Financial Regulation, Financial Controls, Bank Regulations, Governance, Crisis Management, Risk Management Framework, Balance Sheet, Financial Market, Banking, Risk Management, Economics, World History
混合 · 课程 · 1-4 周