战略课程可以帮助您学习竞争分析、市场定位、战略规划和风险管理。您可以培养情景分析、资源分配和绩效衡量方面的技能。许多课程都会介绍 SWOT 分析、波特五力分析和平衡计分卡等工具,帮助您将这些技能应用到实际业务挑战中。您还将探索决策和战略调整框架,使您能够驾驭复杂的组织环境。
IE Business School
您将获得的技能: 竞争分析, 目标市场, 消费者行为, 排版, 营销心理学, 广告, 营销, 营销策略, 打造品牌, 目标受众, 价值主张, 客户洞察, 品牌战略, 品牌意识, 叙事, 色彩理论, 品牌管理, 徽标设计
中级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: 竞争分析, 战略营销, 战略思维, 市场动态, 业务过程, 战略规划, 商业经济学, 企业战略, 资源管理, 经济学, 市场分析
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 竞争分析, 创新, 战略领导力, 战略决策, 战略思维, 组织战略, 分析, 业务建模, 价值主张, 企业战略, 市场分析
攻读学位
中级 · 课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: 人工智能, 创新, 业务转型, 负责任的人工智能, Data Governance, 大数据, 管理, 数据安全, 商业策略, AI 赋能, 数据伦理, 企业战略
初级 · 课程 · 1-4 周

University of London
您将获得的技能: 竞争分析, 战略营销, 运营管理, 消费者行为, 商务, 工艺设计, 国际关系, 卓越运营, 营销心理学, 营销, 营销策略, 商业道德, 企业管理, 可持续商业, 营销策划, 营销策略与技巧, 社会科学, 业务运营, 流程制图, 文化
初级 · 专项课程 · 3-6 个月

Vanderbilt University
您将获得的技能: Prompt Engineering, ChatGPT, Prompt Patterns, Ideation, Verification And Validation, Succession Planning, LLM Application, Productivity, OpenAI, Business Writing, Responsible AI, Generative AI, AI Enablement, Leadership, Meeting Facilitation, Organizational Leadership, Leadership and Management, Creativity, Problem Solving, Risk Management
初级 · 专项课程 · 1-3 个月

University of London
您将获得的技能: 竞争分析, 旁听, 目标市场, 战略营销, 营销, 市场动态, 营销策略, 营销管理, 分析, 营销策略与技巧, 营销策划, 企业战略, 市场分析
混合 · 课程 · 1-4 周

Microsoft
您将获得的技能: Product Roadmaps, AI Product Strategy, Technology Roadmaps, Product Strategy, User Story, Agile Product Development, Stakeholder Management, Product Requirements, Functional Specification, Responsible AI, Innovation, Change Management, Market Research, Prioritization
初级 · 课程 · 1-3 个月

您将获得的技能: Brand Management, Brand Strategy, Brand Awareness, Branding, Brand Marketing, Brand Loyalty, Marketing Analytics, Marketing Management, Data-Driven Decision-Making, Business Analytics, Sustainable Business, Governance, Stakeholder Engagement, Storytelling, Growth Strategies, Innovation, Customer Engagement, Communication
初级 · 课程 · 1-4 周

Illinois Tech
您将获得的技能: Business Strategy, Competitive Analysis, Business Strategies, Strategic Thinking, Cost Reduction, Organizational Strategy, Product Strategy, Market Analysis, Value Propositions, Strategic Decision-Making, Cost Benefit Analysis, Cost Accounting, Market Opportunities, Business Analysis, Analysis, Operations Management, Resource Management, Case Studies
攻读学位
中级 · 课程 · 1-4 周

Starweaver
您将获得的技能: Business Process Modeling, Responsible AI, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Process Design, Google Gemini, Workflow Management, AI Enablement, ChatGPT, Market Opportunities, Product Management, Generative AI, Sustainable Development, Social Impact, Sustainability Reporting, Prompt Engineering, AI Personalization, Automation
中级 · 专项课程 · 1-4 周

Coursera
您将获得的技能: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning
初级 · 专项课程 · 1-3 个月