Google Ads 课程可以帮助您学习关键字研究、广告创建、广告系列管理和性能分析。您可以掌握预算分配、受众定位和 A/B Testing 方面的技能,从而优化您的广告工作。许多课程都会介绍 Google Ads Editor 和 Google Analytics 等工具,这些工具支持跟踪广告活动的成功与否并了解用户行为。

IBM
您将获得的技能: 生成式人工智能, Prompt Engineering, ChatGPT, 提示模式
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 在线广告, 社交媒体战略, 社交媒体活动, 关键绩效指标 (KPI), 营销, 社交媒体管理, 性能分析, 社交媒体营销, 付费媒体, 目标受众, 营销效果, 社交媒体, 智能目标, 营销分析, Instagram, 营销预算, 品牌管理, 数字化营销, 内容创作, 营销活动经理
攻读学位
初级 · 专业证书 · 3-6 个月

您将获得的技能: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Search Engine Optimization, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Google Ads, Social Media Management, Customer Retention, Customer Relationship Management, E-Commerce, Customer Engagement, Marketing, Campaign Management
初级 · 专业证书 · 3-6 个月

您将获得的技能: Google Ads, Bidding, Advertising Campaigns, Pay Per Click Advertising, Search Engine Marketing, Online Advertising, Keyword Research, Digital Advertising, Advertising, Campaign Management, Web Analytics, Marketing Strategies, Target Audience
初级 · 课程 · 1-3 个月

您将获得的技能: Scripting, Python Programming, Computer Programming, Computational Thinking, Data Structures, Integrated Development Environments, Debugging, Development Environment
初级 · 课程 · 1-3 个月

您将获得的技能: Target Audience, Facebook, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Social Media Marketing, Advertising, Marketing Budgets, Digital Advertising, Marketing, Digital Marketing, Budgeting
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Quality Management, Project Management Life Cycle, Requirements Analysis, Project Scoping, Project Closure, Project Management, Project Planning, Agile Project Management, Continuous Improvement Process, Project Controls, Backlogs, Milestones (Project Management), Project Risk Management, Stakeholder Analysis, Quality Assessment, Team Management, Agile Methodology, Change Management, Interviewing Skills, Professional Development
攻读学位
初级 · 专业证书 · 3-6 个月

您将获得的技能: Data Visualization, Multimodal Prompts, Prompt Engineering, Data Presentation, Prompt Patterns, Graphing, Generative AI Agents, Generative AI, Timelines, LLM Application, ChatGPT, Artificial Intelligence, Complex Problem Solving, Ideation, Business Correspondence, Report Writing, Solution Design, Critical Thinking, Document Management, Machine Learning
初级 · 专项课程 · 1-4 周

您将获得的技能: Data Storytelling, Data Visualization, Data Ethics, Exploratory Data Analysis, Sampling (Statistics), Data Presentation, Data Visualization Software, Feature Engineering, Regression Analysis, Descriptive Statistics, Statistical Hypothesis Testing, Advanced Analytics, Data Analysis, Tableau Software, Data Science, Statistical Analysis, Machine Learning, Object Oriented Programming (OOP), Interviewing Skills, Python Programming
攻读学位
高级设置 · 专业证书 · 3-6 个月

Board Infinity
您将获得的技能: Google Analytics, Marketing Analytics, Web Analytics, Content Performance Analysis, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Performance Reporting, Dashboard, Performance Metric
初级 · 课程 · 1-4 周

您将获得的技能: Marketing Analytics, Return On Investment, Google Ads, Marketing Strategies, MarTech, Content Management Systems, WordPress, Facebook, Software Installation
中级 · 课程 · 1-4 周

您将获得的技能: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, Usability Testing, Information Architecture, Presentations, User Research, Figma (Design Software), Design Reviews, Persona (User Experience), Web Content Accessibility Guidelines, User Story, Data Ethics, User Centered Design, Usability, Mockups, Interviewing Skills, Professional Development
攻读学位
初级 · 专业证书 · 3-6 个月