定价策略课程可以帮助您学习市场分析、竞争定价、基于价值的定价和动态定价技术。您可以掌握客户细分、定价心理学和收入优化方面的技能。许多课程还介绍了用于数据分析的 Excel、用于模拟的定价软件以及用于解析定价绩效的 Skill Tracks 等工具,使您能够将这些技能应用到实际业务场景中。

Coursera
您将获得的技能: People Analytics, Human Resource Strategy, Human Resources, Business Priorities, Organizational Strategy, Human Capital, Workforce Planning, Business Analytics, Data Storytelling, Performance Measurement, Business Metrics, Key Performance Indicators (KPIs), Business Intelligence, Business Strategy, Data-Driven Decision-Making, Analytics, Strategic Decision-Making, Benchmarking, Business Acumen, AI Workflows
初级 · 课程 · 1-4 周

Digital Marketing Institute
您将获得的技能: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data-Driven Marketing, Data Strategy, Data Ethics, Customer experience strategy (CX), Social Media Campaigns, Digital Media Strategy, Digital Marketing Campaigns, Customer Analysis, Customer experience improvement, Digital Analysis, Cross-Channel Marketing, Marketing Automation, Marketing Analytics, Strategic Thinking
初级 · 专项课程 · 1-3 个月

Duke University
您将获得的技能: Market Trend, Strategic Thinking, Innovation, Market Opportunities, Business Strategy, Competitive Intelligence, Business Transformation, Competitive Analysis, Trend Analysis, Corporate Strategy, Strategic Planning, Case Studies, Market Intelligence, Strategic Decision-Making
中级 · 课程 · 1-4 周

您将获得的技能: Content Marketing, Web Analytics and SEO, Content Management, Social Media Marketing, Content Management Systems, Social Media Management, Content Strategy, Social Media, Marketing Strategies, Marketing Strategy and Techniques, Persona Development, Content Development and Management, Storytelling, Digital Marketing Tools, Social Media Content, MarTech, Digital Marketing, Social Media Campaigns, Digital Content, Marketing Planning
混合 · 课程 · 1-3 个月

您将获得的技能: Qualitative Research, Market Research, Strategic Decision-Making, Key Performance Indicators (KPIs), Quantitative Research, Innovation, Target Audience, Data-Driven Decision-Making, Risk Mitigation, Sustainable Business, Benchmarking, Business Acumen, Value Propositions, Descriptive Statistics, Performance Measurement, Risk Management, Team Performance Management, Competitive Analysis, Business Strategy, Data Analysis
中级 · 专项课程 · 3-6 个月

Board Infinity
您将获得的技能: Data Storytelling, Data Presentation, Interactive Data Visualization, Dashboard Creation, Brand Strategy, Brand Awareness, Digital Brand Strategy, Branding, AI Personalization, Presentations, Data-Driven Marketing, Personalized Campaigns, Brand Management, Customer Insights, Marketing Analytics, Executive Presence, Data Ethics, Responsible AI, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML)
高级设置 · 课程 · 1-4 周

HEC Paris
您将获得的技能: 企业战略, 业务规划, 创新, B2B 销售, 产品规划, 个人发展, 创造性思维, 全球营销, 业务发展, 创造力, 自我意识, 销售, 构思, 新业务开发, 个人属性, 销售管理, 销售策略, 创业, 商业化, 创业融资
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: Corporate Strategy, Teamwork, Team Leadership, World History, Negotiation, Branding, Economics, Communication Strategies, Leadership and Management, Brand Strategy, Diversity Awareness, Stakeholder Analysis, Political Sciences, Strategic Thinking, Conflict Management, Strategic Planning, Market Dynamics, Decision Making, Business Management, Stakeholder Engagement
中级 · 专项课程 · 3-6 个月

Google Cloud
您将获得的技能: Agentic Workflows, Journey Mapping, Google Gemini, AI Product Strategy, AI Workflows, Generative AI Agents, Agentic systems, Gemini, User Flows, Value Engineering, No-Code Development, Prioritization, Strategic Prioritization, Business Priorities, Prototyping, Retail Sales, Retail Store Operations
初级 · 课程 · 1-4 周

Digital Marketing Institute
您将获得的技能: Data-Driven Decision-Making, Marketing Strategies, Data-Driven Marketing, Data Strategy, Data Ethics, Customer Analysis, Digital Analysis, Marketing Effectiveness, Marketing Planning, Strategic Decision-Making, Digital Marketing, Business Analytics, Marketing Analytics, Customer Insights, Performance Measurement, Marketing Strategy and Techniques, Customer experience strategy (CX), MarTech, Pay Per Click Advertising, Data Management
初级 · 课程 · 1-4 周

您将获得的技能: Innovation, Ideation, New Product Development, Strategic Thinking, New Business Development, Business Strategy, Product Development, Entrepreneurship, Resource Management, Market Opportunities, Resource Allocation, Business Research, Critical Thinking
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Responsible AI, ChatGPT, AI Personalization, Prompt Engineering Tools, Creativity, Prompt Patterns, Generative AI, Data Ethics, Generative AI Agents, Brainstorming, AI literacy, Blogs, Artificial Intelligence, AI Workflows, Video Production, Usability, Content Creation, Copywriting, Keyword Research
初级 · 专项课程 · 1-3 个月