社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

Pontificia Universidad Católica de Chile
您将获得的技能: Entrepreneurship, People Management, Business Management, Human Resources Management and Planning, Marketing, Accounting, Customer experience strategy (CX), Financial Management, Business Marketing, Financial Analysis, Innovation, Finance, Recruitment, Persona (User Experience)
混合 · 课程 · 1-3 个月

Coursera
您将获得的技能: Marketing Analytics, Web Analytics, Google Gemini, AI Enablement, Data Storytelling, User Flows, ChatGPT, Digital Media Strategy, Analytics, Data-Driven Decision-Making, Customer Analysis, Process Analysis, Performance Metric
初级 · 课程 · 1-4 周

Universidad de Palermo
您将获得的技能: Advertising, Social Media Management, Marketing Communications, Integrated Marketing Communications, Digital Advertising, Social Media Marketing, Marketing, Strategic Communication, Digital Marketing, Target Audience, Consumer Behaviour
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Presentations, Marketing Design, Marketing Materials, Social Media Content, Promotional Materials, Social Media, Content Creation, Content Marketing, Marketing, Graphic Design, Business Communication, User Accounts
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Pinterest, Content Creation, Social Media Content, Drive Engagement, Social Media Marketing, User Accounts, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Team Building, Presentations, Team Oriented, Team Management, Collaborative Software, Virtual Teams, Project Design, Data Sharing, Social Media, Graphic Design, User Accounts, Digital Marketing
初级 · 指导项目 · 不超过 2 小时
University of Illinois Urbana-Champaign
您将获得的技能: 打造品牌, 组织战略, 质量控制, 制造 Operator, 整合营销传播, 业务, 性能分析, 管理会计, 持续改进流程, 绩效衡量, 成本会计, 营销策划, 供应链管理, 业务运营, 流程改进, 运行分析, 运营管理, 供应链, 产品战略, 营销
攻读学位
中级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Marketing Materials, Marketing Design, Presentations, Data Visualization, Content Creation, Graphic Design, Content Marketing, Social Media, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

LearnKartS
您将获得的技能: Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Performance marketing, Search Engine Marketing, Marketing, Advertising, Digital Advertising, Campaign Management, Bidding, Target Audience, Web Analytics, Target Market, Content Performance Analysis, Account Management
初级 · 课程 · 1-4 周

University of California, Davis
您将获得的技能: 定量研究, 市场调查, 抽样(统计), 商务写作, 客户服务, 创建调查, 数据收集, 研究方法, 定性研究, 撰写建议书, 专业网络, 商业研究, 市场分析, 征求建议书
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Social Media Content, Social Media Management, Content Creation, Social Media Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Content Marketing, Content Management
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Facebook, Social Media, Social Media Management, Drive Engagement, Social Media Marketing, People Management, Marketing Analytics, Content Performance Analysis, Rapport Building, Growth Strategies, Organizational Skills
初级 · 指导项目 · 不超过 2 小时