数字营销课程可以帮助你学习 SEO 战略、内容创作、社交媒体管理和电子邮件营销技巧。您可以培养受众分析、营销活动优化和品牌故事讲述方面的技能。许多课程都会介绍一些工具,如用于跟踪绩效的 Google Analytics、用于管理社交媒体的 Hootsuite 和用于电子邮件营销的 Mailchimp,向您展示这些技能如何增强您的营销工作。

您将获得的技能: Data Visualization, Matplotlib, Marketing Analytics, Web Scraping, Social Media Marketing, Python Programming, Social Media, Pandas (Python Package), Text Mining, Trend Analysis, Data Analysis, Data Wrangling, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter
中级 · 指导项目 · 不超过 2 小时

University of Colorado Boulder
您将获得的技能: Network Analysis, Social Network Analysis, Marketing Analytics, Unstructured Data, Semantic Web, Statistical Methods, Text Mining, Data Structures, JSON, Natural Language Processing, Data Visualization Software, Python Programming
攻读学位
中级 · 课程 · 1-4 周

Universidad de los Andes
您将获得的技能: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, New Product Development, Target Market, Business Marketing, Performance Metric, Business Strategy, Market Opportunities, User Feedback, Innovation
初级 · 课程 · 1-3 个月

您将获得的技能: Performance marketing, Google Ads, Advertising Campaigns, Media Buying, Digital Advertising, Advertising, Generative AI Agents, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Performance Analysis, Automation, AI Enablement, Content Creation, Analytics
中级 · 课程 · 1-4 周
University of California San Diego
您将获得的技能: 创新, 创造力, 原型设计, 可用性测试, 故事板, 用户体验设计, 面试技巧, 研究方法, 以用户为中心的设计, 用户研究, 设计研究, 角色(用户体验), 交互设计
混合 · 课程 · 1-4 周

Universitat de Barcelona
您将获得的技能: Digital pedagogy, Collaboration, Innovation, Higher Education, Problem Solving, Learning Strategies, Instructional Design, digital literacy, Complex Problem Solving, Critical Thinking
混合 · 课程 · 1-3 个月

您将获得的技能: Google Analytics, Web Analytics, Marketing Analytics, Customer Insights, Analysis, Target Audience, Marketing
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Marketing Materials, Presentations, Email Marketing, Content Creation, Brand Awareness, Marketing Design, Driving engagement, Content Marketing, Sales Presentations, Marketing Communications, Digital Marketing, Entrepreneurship
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Dashboard, Cloud Applications, Social Media Management, Social Media Content, Social Media, Web Applications, User Accounts, Marketing Communications, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: User Feedback, Employee Surveys, Customer Insights, Customer experience improvement, Microsoft 365, Market Research, User Research, Target Audience, Key Performance Indicators (KPIs), Data Analysis Software, Marketing
初级 · 指导项目 · 不超过 2 小时

SAE Institute México
您将获得的技能: Storytelling, Storyboarding, Content Creation, Digital Content, Multimedia, Digital Media Strategy, Technical Writing, Digital Communications, Scripting
初级 · 课程 · 1-4 周
University of London
您将获得的技能: 代数, 测量系统, 计算思维, 应用数学, 数学理论与分析, 密码学, 计算机科学, 算术, 普通数学
初级 · 课程 · 1-4 周