品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

LearnKartS
您将获得的技能: Risk Management, Project Risk Management, Risk Analysis, Risk Mitigation, Communication Planning, Stakeholder Management, Project Management, Conflict Management, Stakeholder Engagement, Organizational Structure
中级 · 课程 · 1-4 周

University of Michigan
您将获得的技能: Health Informatics, Strategic Communication, Health Technology, Strategic Planning, Business Planning, Innovation, Telehealth, Organizational Strategy, Healthcare Project Management, Design Thinking, Business Strategy, Health Care Administration, Business Management, Strategic Thinking, Emerging Technologies, Stakeholder Engagement, Agile Methodology, User Centered Design
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: TikTok, Target Audience, Content Strategy, Social Media Content, Content Creation, Social Media Strategy, Growth Strategies, Planning, Drive Engagement
初级 · 课程 · 1-4 周

Digital Marketing Institute
您将获得的技能: Digital Marketing, Social Media Marketing, Marketing Channel, Digital Media Strategy, Marketing Automation, Marketing Strategy and Techniques, Social Media Strategy, Digital Advertising, Email Marketing, Content Marketing, Search Engine Optimization, Marketing Communications, E-Commerce, Customer Relationship Management (CRM) Software, Demand Generation, Marketing Analytics, Customer Service, Web Applications
初级 · 课程 · 1-4 周

University of Huddersfield
您将获得的技能: Case Studies, Business Leadership, Growth Strategies, Market Dynamics
初级 · 课程 · 1-4 周
Ludwig-Maximilians-Universität München (LMU)
您将获得的技能: 留住客户, 组织战略, 竞争分析, 管理咨询, 商业研究, 企业战略, 同行评审, 博弈论, 撰写报告, 增长战略, 兼并与收购, 战略伙伴关系, 组织结构, 业务咨询, 战略思维, 产品战略, 组织变革, 组织效能, 分析, 战略决策
中级 · 专项课程 · 3-6 个月

您将获得的技能: Search Engine Optimization, Target Audience, Web Analytics and SEO, Keyword Research, Market Opportunities, Business Strategy, Strategic Thinking, Competitive Analysis, Analysis, Auditing, Business Metrics
混合 · 课程 · 1-4 周

Coursera
您将获得的技能: 客户洞察, 企业战略, 战略思维, 案例研究, AI 产品战略, 生成式人工智能, 业务规划, 价值主张, 客户体验战略(CX), 战略规划, 生产力软件
初级 · 课程 · 1-4 周

Digital Marketing Institute
您将获得的技能: Marketing Budgets, Data-Driven Decision-Making, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Customer experience improvement, Cross-Channel Marketing, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Strategic Decision-Making, Social Media Strategy, Digital Advertising, Business Analytics, Marketing Analytics, Strategic Thinking
初级 · 专项课程 · 1-3 个月

IIMA - IIM Ahmedabad
您将获得的技能: Digital Transformation, AI Enablement, Business Transformation, Technology Strategies, Organizational Effectiveness, Performance Improvement, Organizational Strategy, Business Technologies, Performance Measurement, Business Analytics
初级 · 课程 · 1-3 个月

HubSpot Academy
您将获得的技能: 留住客户, Service Level Agreement, 销售支持, 客户获取管理, 企业战略, 销售, 销售流程, 探矿和鉴定, 内容营销, 客户体验战略(CX), 潜在客户开发, 销售管理, 销售策略, 消费者行为
初级 · 课程 · 1-4 周

Duke University
您将获得的技能: Market Trend, Strategic Thinking, Innovation, Market Opportunities, Business Strategy, Business Transformation, Competitive Analysis, Agile Project Management, Trend Analysis, Case Studies, Strategic Leadership, Strategic Decision-Making
中级 · 课程 · 1-4 周