SEO 课程可以帮助您学习关键词研究、页面优化、链接建设和内容策略。您可以掌握分析网站性能、了解搜索引擎算法和创建 SEO 友好型内容的技能。许多课程都会介绍 Google Analytics、SEMrush 和 Moz 等工具,帮助您跟踪指标、优化网站和提高搜索排名。通过应用这些技能和工具,您可以提高您的在线知名度,为您的网站带来更多的有机流量。
University of Illinois Urbana-Champaign
您将获得的技能: 数据收集, 电子邮件营销, 营销分析, 消费者行为, 网络分析和 SEO, 营销策略, 数字化营销, 客户分析, 性能分析, 搜索引擎优化, 广告活动, 在线广告, 网页内容, 关键词研究, 关键绩效指标 (KPI), 营销活动经理
初级 · 课程 · 1-3 个月

Starweaver
您将获得的技能: Revenue Management, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Capital Expenditure, Financial Statement Analysis, Cost Control, Social Media Marketing, Hospitality Management, Social Media, Innovation, Financial Forecasting, Finance, Operations Management, Prototyping, Strategic Planning, Capital Budgeting, Search Engine Optimization, Key Performance Indicators (KPIs)
中级 · 专项课程 · 3-6 个月

IE Business School
您将获得的技能: Marketing Communications, Integrated Marketing Communications, Advertising, Brand Loyalty, Brand Management, Marketing, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Social Media Marketing, Digital Marketing, Marketing Management, Search Engine Optimization, Communication Strategies, Crisis Management, Communication, Consumer Behaviour
初级 · 课程 · 1-4 周

您将获得的技能: Google Ads, Advertising Campaigns, Search Engine Marketing, Campaign Management, Pay Per Click Advertising, Performance marketing, Keyword Research, Performance Measurement, Online Advertising, Digital Advertising, Advertising, Marketing, Copywriting, Quality Assessment
初级 · 课程 · 1-3 个月

Board Infinity
您将获得的技能: Web Components, Frontend Performance, Web Content Accessibility Guidelines, Hypertext Markup Language (HTML), Web Analytics and SEO, Web Design and Development, Semantic Web, Browser Compatibility, Web Applications, Web Content, Responsive Web Design
中级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Search Engine Marketing, Google Ads, Marketing Analytics, Web Analytics, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Marketing Budgets, Performance Metric, Performance marketing, Pay Per Click Advertising, Paid media, Marketing Strategies, Search Engine Optimization, Data-Driven Decision-Making, Marketing Automation, Digital Marketing, AI Personalization
初级 · 专项课程 · 1-3 个月

您将获得的技能: Instagram, Social Media Content, Content Creation, Social Media, Social Media Marketing, Driving engagement, Account Strategy, Brand Awareness, Digital Design
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: LinkedIn, Photo Editing, Professional Networking, Social Media Content, Social Media, Professional Development, Branding, Search Engine Optimization, Business Communication
中级 · 指导项目 · 不超过 2 小时

University of Michigan
您将获得的技能: 网络分析, 数据收集, 数据分析, 调查, A/B 测试, 网络分析和 SEO, 样本量的确定, 创建调查, 研究方法, 定性研究, 分析, 研究设计, 用户研究, 可用性测试, 抽样(统计)
初级 · 课程 · 1-3 个月

您将获得的技能: Data Storytelling, Email Marketing, Google Ads, Digital Advertising, Paid media, Social Media Marketing, Search Engine Optimization, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Search Engine Marketing, Web Analytics, Marketing Analytics, Online Advertising, Email Automation, Marketing, E-Commerce
初级 · 专业证书 · 3-6 个月

您将获得的技能: Google Ads, Pay Per Click Advertising, Search Engine Marketing, Campaign Management, Digital Advertising, Registration, Marketing, Keyword Research, Advertising, Digital Marketing, Test Planning
初级 · 课程 · 1-4 周

University of California, Irvine
您将获得的技能: 叙事, 消费者行为, 内容营销, 社交媒体, 搜索引擎营销, 点击付费广告, 网络分析和 SEO, 营销策略, 数字化营销, 用户关系管理, 社交媒体战略, 在线广告, 品牌管理, 关键词研究, 营销传播, 搜索引擎优化
初级 · 课程 · 1-4 周