影响者营销课程可以帮助您学习受众定位、内容创作、活动策略和解析。您可以培养谈判合作关系、衡量参与度以及制作能与特定人群产生共鸣的引人注目的叙述等方面的技能。许多课程都会介绍社交媒体平台、解析软件和内容管理系统等工具,展示这些资源如何提高您执行有效营销活动和跟踪绩效的能力。

University of Maryland, College Park
您将获得的技能: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Brand Awareness, Social Media Marketing, Target Audience, Social Media, Brand Strategy, Digital Media Strategy, Branding, Content Marketing, Content Strategy, Social Media Strategy, Marketing Communications, Marketing Analytics, Customer Engagement
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Target Audience, Advertising Campaigns, Marketing Budgets, Advertising, Social Media Management, Social Media, Budget Management, Social Media Marketing, Digital Advertising, Social Media Campaigns
初级 · 指导项目 · 不超过 2 小时

Universitat Autònoma de Barcelona
您将获得的技能: 同行评审, 商业开发, 品牌营销, 案例研究, 员工参与, 提案制定, 社会影响, 业务规划, 计划实施, 利益相关者管理, 广告销售, 活动营销, 活动管理, 品牌管理, 推动参与
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Large Language Modeling, AI Enablement, ChatGPT, LLM Application, Responsible AI, Generative AI, Organizational Strategy, OpenAI API, Strategic Leadership, Market Research, Trend Analysis, OpenAI, Business Strategy, Real Time Data, Governance, Data-Driven Decision-Making, Artificial Intelligence, Data Ethics, Team Management, Data Analysis
中级 · 专项课程 · 3-6 个月

您将获得的技能: Data Storytelling, Qualitative Research, Market Research, Quantitative Research, Data-Driven Decision-Making, Benchmarking, Data Presentation, Descriptive Statistics, Competitive Analysis, Interactive Data Visualization, Analytical Skills, Research Design, Market Dynamics, Data Analysis, Data Visualization Software, Statistical Reporting, Data Collection, Data Analysis Software, Microsoft Excel, R Programming
中级 · 专项课程 · 1-3 个月

您将获得的技能: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Proposal Writing, Procurement, Negotiation, Strategic Thinking, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management
初级 · 专项课程 · 1-3 个月

您将获得的技能: Canva (Software), Marketing Materials, Workflow Management, Graphic Design, Design Strategies, Customer Engagement, Layout Design, Design, Digital Publishing, Marketing, Entrepreneurship, Design Elements And Principles, Business
中级 · 指导项目 · 不超过 2 小时

Tecnológico de Monterrey
您将获得的技能: Web Analytics, Google Analytics, Search Engine Marketing, Marketing Analytics, Market Research, Digital Marketing, Analytical Skills, Online Advertising, Email Marketing, Customer Data Management, Analytics, Consumer Behaviour, Data Analysis, Customer Relationship Management, Advertising Campaigns
初级 · 课程 · 1-4 周

Kennesaw State University
您将获得的技能: 同行评审, 商务写作, 写作, 简明扼要, 业务沟通, 建设性反馈, 编辑, 校对, 语法, 目标受众, 专业精神, 商务信函, 记录会议记录
混合 · 课程 · 1-3 个月

IESE Business School
您将获得的技能: Storytelling, Public Speaking, Oral Expression, Presentations, Verbal Communication Skills, Persuasive Communication, Content Creation, Drive Engagement, Writing, Non-Verbal Communication, Active Listening
初级 · 课程 · 1-4 周

您将获得的技能: Color Theory, Layout Design, Typography, Adobe Photoshop, Photo Editing, Graphic and Visual Design, Design Elements And Principles, Design, Graphic Design, Image Quality
初级 · 课程 · 1-4 周