Facebook 营销课程可以帮助您学习受众定位、广告创建、内容策略和解析。您可以掌握制作吸引人的帖子、优化广告支出和衡量营销活动绩效的技能。许多课程都会介绍 Facebook Ads Manager 和 Insights 等工具,这些工具支持管理广告工作和了解用户参与情况。您还将探索利用 Facebook 群组和页面提高品牌知名度和促进社区互动的策略。

您将获得的技能: Canva (Software), Logo Design, Branding, Brand Strategy, Graphic Design, Target Audience, Marketing Materials, Social Media, Scheduling, Presentations, Content Creation, Social Media Marketing
初级 · 指导项目 · 不超过 2 小时

University of California, Irvine
您将获得的技能: 创新, 财务分析, 商业策略, 创业, 新业务开发, 构思, 市场机遇, 业务过程, 业务规划, 业务运营, 营销, 可行性研究
混合 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 机器学习, 内部控制, Data Governance, 数据收集, 数据可视化软件, 信息图表, 数据分析, 分类算法, 数据叙事, 分析, 数据质量, 数据管理, 营销分析, 商业分析, 数据可视化, 会计, Power BI, 数据扫盲, AI 个性化服务
攻读学位
初级 · 专项课程 · 3-6 个月
University of Maryland, College Park
您将获得的技能: AI Personalization, Responsible AI, Deep Learning, Forecasting, Business Leadership, Risk Management, Business Analytics, Machine Learning, Analytics, Artificial Intelligence, Marketing Analytics, Applied Machine Learning, Customer Analysis, Supply Chain Management, Data-Driven Decision-Making, Big Data, People Analytics
中级 · 课程 · 1-3 个月

您将获得的技能: Information Architecture, UI/UX Research, User Research, Agile Software Development, User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, User Centered Design, Usability, Usability Testing, Responsive Web Design, Agile Methodology, Kanban Principles, User Flows, User Interface (UI), Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience)
初级 · 专业证书 · 3-6 个月

Starweaver
您将获得的技能: Loyalty Programs, Customer Relationship Management (CRM) Software, Customer Retention, Customer Success Management, Sales Management, Marketing Automation, Marketing Strategies, Business Development, Performance Management, Performance Measurement, Data-Driven Decision-Making, Predictive Modeling
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 生成式人工智能, ChatGPT, 客户洞察, 营销分析, AI 个性化服务, 内容创作, 电子邮件营销, 目标受众, Prompt Engineering, 营销材料, 社交媒体活动
中级 · 指导项目 · 不超过 2 小时

Tecnológico de Monterrey
您将获得的技能: Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Campaigns, Social Media, Performance Measurement, Goal Setting, Active Listening, Marketing Strategies, Marketing, Key Performance Indicators (KPIs), Content Strategy, Resource Management, Customer Engagement
混合 · 课程 · 1-3 个月

您将获得的技能: Data Storytelling, Predictive Analytics, Data Presentation, Responsible AI, Predictive Modeling, Strategic Decision-Making, Data-Driven Decision-Making, Business Intelligence, Data Visualization, Decision Making, Artificial Intelligence and Machine Learning (AI/ML), Scikit Learn (Machine Learning Library), Business Marketing, Natural Language Processing, Text Mining, Python Programming, Reinforcement Learning, Data Security, Network Analysis, Security Awareness
初级 · 课程 · 1-4 周

University of Virginia Darden School Foundation
您将获得的技能: 客户体验战略(CX), 负责任的人工智能, 数据伦理, 信息隐私, 用户关系管理, 变革管理, 设计思维, 商业道德, 生成式人工智能, AI 赋能, 营销策略与技巧, 营销管理, 企业战略
初级 · 课程 · 1-4 周

您将获得的技能: Cascading Style Sheets (CSS), Web Design and Development, Scripting, Full-Stack Web Development, Object Oriented Programming (OOP), Event-Driven Programming
初级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: 组织战略, 竞争分析, 战略思维, 市场分析, 分析, 企业战略, 价值主张, 战略决策, 业务规划
初级 · 课程 · 1-4 周