社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

Universitat Autònoma de Barcelona
您将获得的技能: Business Ethics, Conflict Management, Organizational Leadership, Political Sciences, Industrial and Organizational Psychology, Organizational Structure, Social Sciences, Organizational Change, Relationship Management, Innovation
初级 · 课程 · 1-4 周

您将获得的技能: Data Storytelling, Social Media Marketing, Marketing Analytics, Social Media Campaigns, Marketing Effectiveness, Data-Driven Decision-Making, Advertising Campaigns, Social Media, Social Media Strategy, Social Media Management, Marketing, Marketing Communications, A/B Testing, Facebook, Performance Reporting, Presentations, Advertising, Return On Investment, Communication, Key Performance Indicators (KPIs)
初级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Animations, Photo Editing, Marketing Design, Social Media Content, Graphic Design, Digital Design, Design Elements And Principles, Social Media Marketing, Content Creation, Social Media, Typography, Layout Design, Presentations, Marketing, Image Quality
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Prompt Engineering, ChatGPT, Copywriting, AI Workflows, Blogs, Content Creation, Target Audience, Writing and Editing, Social Media Content, Business Research
混合 · 课程 · 1-4 周

您将获得的技能: Dashboard, Data Visualization, Data Entry, Excel Formulas, Data Presentation, Google Sheets, Spreadsheet Software, Data Literacy, Management Reporting, Business Reporting, Marketing Analytics, Market Analysis, Productivity Software
初级 · 指导项目 · 不超过 2 小时

IE Business School
您将获得的技能: 竞争分析, 营销, 目标市场, 市场趋势, 产品战略, 消费者行为, 价值主张, 营销策略与技巧, 产品营销, 市场分析
初级 · 课程 · 1-4 周

SkillsBooster Academy
您将获得的技能: Email Marketing, Lead Generation, Email Automation, Customer Relationship Management (CRM) Software, Performance Metric, Sales Pipelines, Digital Marketing, Copywriting, Customer Support, Customer Engagement, Data Pipelines, Compliance Management, Revenue Cycle Management, Generative AI, Design and Product, Product Design, Law, Regulation, and Compliance, Artificial Intelligence, Design Elements And Principles, Statistics
初级 · 课程 · 1-3 个月

AI Business School
您将获得的技能: Agentic Workflows, Agentic systems, No-Code Development, Productivity, AI Enablement, Marketing Automation, Generative AI Agents, MarTech, AI Personalization, Digital Transformation, Marketing, Artificial Intelligence, Business Metrics, Automation, Business Technologies, Innovation
中级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 人工智能, 自动化, 数据库, 营销, 营销策略, 营销自动化, ChatGPT, 营销活动经理, AI 赋能, 营销策划, 项目规划
初级 · 指导项目 · 不超过 2 小时

Columbia University
您将获得的技能: 基于价值的护理, 案例研究, 电子病历, 以患者为中心的护理, 社区与社会工作, 患者教育与支持, 健康信息学, 护理协调, 医疗保健行业知识, 风险管理, 远程保健, 患者宣传, 健康技术, 医疗保健, 数据共享
初级 · 课程 · 1-3 个月

您将获得的技能: Data Visualization, Business Analytics, Dashboard, Data Analysis, Data Storytelling, Google Analytics, Marketing Analytics, Data-Driven Decision-Making, Business Metrics, Data Integration, Google Ads
中级 · 指导项目 · 不超过 2 小时