Facebook 营销课程可以帮助您学习受众定位、广告创建、内容策略和解析。您可以掌握制作吸引人的帖子、优化广告支出和衡量营销活动绩效的技能。许多课程都会介绍 Facebook Ads Manager 和 Insights 等工具,这些工具支持管理广告工作和了解用户参与情况。您还将探索利用 Facebook 群组和页面提高品牌知名度和促进社区互动的策略。

Northwestern University
您将获得的技能: 实时数据, 社交网络分析, 专业网络, 社交媒体营销, 营销策略, 社交媒体, 市场分析, 社交媒体战略, 目标受众, 数字化转型
混合 · 课程 · 1-4 周

Universidad Austral
您将获得的技能: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, LinkedIn, Facebook, Content Strategy, Professional Networking, Instagram, Content Creation, Key Performance Indicators (KPIs), Marketing Strategy and Techniques, Digital Advertising, Marketing, Digital Marketing, Budget Management, Lead Generation, Photography, Target Audience
初级 · 课程 · 1-4 周

您将获得的技能: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
初级 · 课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: Financial Statements, Financial Statement Analysis, Operations Management, Return On Investment, Process Analysis, Financial Accounting, Business Operations, Operational Efficiency, Financial Reporting, Income Statement, Capital Budgeting, Marketing, Cash Flows, Finance, Production Process, Operational Analysis, Strategic Marketing, Marketing Strategies, Financial Modeling, Business Planning
初级 · 专项课程 · 3-6 个月

您将获得的技能: Market Research, Market Analysis, Marketing, Research Methodologies, Research, Business Research, Research Reports, Research Design, Competitive Analysis, Market Intelligence, Quantitative Research, Consumer Behaviour, Global Marketing, Market Trend, Surveys, Customer Analysis, Analytical Skills, Case Studies, Report Writing, Business Strategy
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Prompt Engineering, Event Marketing, Presentations, Video Editing, Canva (Software), Marketing Materials, Color Theory, Typography, Storytelling, Marketing Collateral, Marketing Design, Interactive Design, Brand Strategy, Social Media, Logo Design, Layout Design, Social Media Content, Social Media Campaigns, Branding, Content Creation
初级 · 专业证书 · 3-6 个月

University of California, Davis
您将获得的技能: A/B 测试, 内容营销, 预测, 期望管理, 搜索引擎优化, 设定目标, 内部审计, 关键绩效指标 (KPI), 营销, 内容创作, 关键词研究, 关系管理, 网络分析和 SEO, 内容性能分析, 搜索引擎营销, 竞争分析, 内容战略
中级 · 课程 · 1-4 周

您将获得的技能: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Research, Competitive Intelligence, Digital Marketing, Content Creation, Content Performance Analysis, Data-Driven Decision-Making, Content Strategy, Content Marketing, Marketing Analytics, Digital Content, Web Analytics, AI Enablement, Workflow Management, Generative AI, Content Management, Analytics
中级 · 专项课程 · 1-3 个月

Vanderbilt University
您将获得的技能: Prompt Engineering, Retrieval-Augmented Generation, Prompt Patterns, ChatGPT, Generative AI, LLM Application, Productivity, AI Personalization, AI Enablement, OpenAI, Artificial Intelligence, Large Language Modeling, Anthropic Claude, Expense Management, Productivity Software, Creativity, Verification And Validation, Communication, Planning, Marketing
初级 · 专项课程 · 3-6 个月

University of California, Davis
您将获得的技能: 搜索引擎优化, 影响, 社交媒体营销, 品牌意识, 关键词研究, 内容创作, 数字媒体战略, 社交媒体, 社交媒体战略, 搜索引擎营销, 建立关系, 网络分析和 SEO, 目标受众, 内容战略, 内容营销
中级 · 课程 · 1-4 周

您将获得的技能: Responsive Web Design, Storyboarding, Wireframing, User Experience Design, UI/UX Research, Usability Testing, Information Architecture, Presentations, User Research, Web Design, Figma (Design Software), Design Reviews, Persona (User Experience), Web Content Accessibility Guidelines, User Story, Data Ethics, User Centered Design, Usability, Interviewing Skills, Applicant Tracking Systems
攻读学位
初级 · 专业证书 · 3-6 个月

您将获得的技能: Search Engine Optimization, Consumer Behaviour, Marketing, Web Analytics and SEO, Marketing Strategies, Digital Advertising, Keyword Research, Digital Marketing, Marketing Effectiveness, Advertising, Brand Strategy, Market Analysis, Goal Setting
混合 · 课程 · 1-4 周