社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

您将获得的技能: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research
初级 · 课程 · 1-3 个月

Arizona State University
您将获得的技能: Oral Expression, Verbal Communication Skills, Guest Relations, Telephone Skills, Greeting Customers, Cultural Sensitivity, Oral Comprehension, Business Communication, Business Correspondence, Scheduling, Language Learning, Vocabulary
混合 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: Supervised Learning, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Transfer Learning, Text Mining, Model Evaluation, Predictive Modeling, Data Manipulation, Marketing Analytics, Python Programming, Feature Engineering, Google Cloud Platform, Classification Algorithms, Artificial Neural Networks, Performance Metric
攻读学位
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 客户洞察, 营销分析, 文案写作, 内容创作, ChatGPT, Prompt Engineering, 营销策略, 社交媒体内容, 营销, A/B 测试, 广告, 生成式人工智能
初级 · 指导项目 · 不超过 2 小时

IESE Business School
您将获得的技能: Strategic Marketing, Product Marketing, Marketing, Marketing Strategy and Techniques, Value Propositions, Promotional Strategies, Market Research, Branding, Market Analysis, Marketing Channel, Customer experience strategy (CX), Product Development, Customer Insights, Brand Awareness, Competitive Analysis, Business Intelligence
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Brand Management, Customer Engagement, Event Planning, Marketing, Strategic Communication, Storytelling, Marketing Strategy and Techniques, E-Commerce, Sustainability Reporting, Global Marketing, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Contract Management, Digital Marketing, Corporate Strategy, Virtual Teams, Influencing, Blockchain, Game Theory, Cross Platform Development
初级 · 课程 · 1-4 周

您将获得的技能: Campaign Management, Social Media, Digital Marketing, Performance marketing, Social Media Marketing, Case Studies, Strategic Marketing, Marketing, Marketing Strategy and Techniques, Competitive Analysis, Global Marketing, Facebook, LinkedIn, Business Strategy, Content Strategy, Key Performance Indicators (KPIs)
混合 · 课程 · 1-4 周
Universidade de São Paulo
您将获得的技能: Lead Generation, Business Marketing, B2B Sales, Customer Insights, Sales Management, Sales Process, Sales Strategy, Sales, Target Audience, Customer Success Management, Marketing, Inside Sales, Customer Relationship Building, Marketing Strategies, Marketing Communications, Marketing Management, Customer Relationship Management (CRM) Software
初级 · 课程 · 1-4 周

您将获得的技能: Penetration Testing, Cybersecurity, Anomaly Detection, Cyber Threat Intelligence, Threat Detection, AI Security, Security Awareness, Network Analysis, Generative AI, Prompt Engineering, Email Security, Machine Learning
初级 · 课程 · 1-4 周

您将获得的技能: Social Media, Social Media Marketing, Instagram, Video Editing, Professional Development, Customer Engagement, Branding, Marketing Collateral, Portfolio Management, Creativity
混合 · 课程 · 1-4 周

Board Infinity
您将获得的技能: Customer Analysis, Campaign Management, Digital Advertising
初级 · 课程 · 1-4 周

The Hong Kong University of Science and Technology
您将获得的技能: 概率与统计, 数据收集, 调查, 研究, 统计分析, 高等教育, 道德标准与行为, 定性研究, 研究设计, 研究方法, 样本量的确定, 学术指导, 社会科学
初级 · 课程 · 1-3 个月