整合营销传播课程可以帮助您学习活动战略、受众细分、品牌信息传递和渠道整合。您还可以掌握制作引人入胜的叙述、分析消费者行为和衡量活动效果的技能。许多课程都会介绍 Google Analytics、Hootsuite 和 Adobe Creative Suite 等工具,以支持在各种平台上执行和评估营销策略。

Coursera
您将获得的技能: TikTok, Video Editing, Media Production, Photo/Video Production and Technology, Videography, Storytelling, Content Creation, Multimedia
初级 · 课程 · 1-4 周

您将获得的技能: Key Management, Network Security, Digital Communications, Hardware Architecture
初级 · 课程 · 1-4 周

您将获得的技能: Cinematography, Videography, Photography, Video Production, Video Editing, Design Reviews, Post-Production, Peer Review, Creativity
中级 · 课程 · 1-4 周

您将获得的技能: Negotiation, Overcoming Objections, Customer Relationship Management, Rapport Building, Stakeholder Management, Sales, Sales Strategy, Customer Relationship Building, Influencing, Stakeholder Engagement, Sales Pipelines, Persuasive Communication, Environmental Social And Corporate Governance (ESG), Dashboard
中级 · 课程 · 1-3 个月

Coursera
您将获得的技能: TikTok, Video Production, Content Strategy, Social Media Content, Content Performance Analysis, Content Creation, Drive Engagement, Social Media Strategy, Social Media
初级 · 课程 · 1-4 周

Yale University
您将获得的技能: Digital Media Strategy, Health Promotion, Surveys, Program Evaluation, Behavioral Health, Driving engagement, Digital Communications, Persuasive Communication, Public Health, Instagram, Facebook, Data Collection
中级 · 课程 · 1-3 个月

Coursera
您将获得的技能: TikTok, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Community Development, Content Strategy
初级 · 课程 · 1-4 周

Google Cloud
您将获得的技能: Google Sheets, Data Mapping, Data Integration, Database Application, Cloud Applications, No-Code Development, Relational Databases, Google Cloud Platform, Data Management
初级 · 项目 · 不超过 2 小时

您将获得的技能: Prompt Engineering, Canva (Software), AI Workflows, Content Creation, Generative AI, Quality Control, Creative Design, Artificial Intelligence, Ethical Standards And Conduct
初级 · 课程 · 1-4 周

University of London
您将获得的技能: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity
获得学位
学位 · 1-4 年

您将获得的技能: Google Gemini, Marketing Strategies, Customer Analysis, Big Data, Forecasting, Customer Insights, Predictive Analytics, Analytics, Target Audience, Data Analysis, Marketing Analytics, Artificial Intelligence, Google Cloud Platform, Generative AI
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Infographics, Presentations, Data Visualization, Content Creation, User Accounts, Business Communication
初级 · 指导项目 · 不超过 2 小时