社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

University of London
您将获得的技能: 移动开发, 应用程序开发, 计算机图形学, 动画和游戏设计, 数字信号处理, 多媒体, 音乐, 计算机编程, 可视化(计算机制图), 互动设计, 用户界面和用户体验(UI/UX)设计
混合 · 课程 · 1-3 个月

Microsoft
您将获得的技能: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Strategic Communication, Target Audience, Campaign Management, Content Creation, Digital Media Strategy, Ethical Standards And Conduct, AI Personalization, Marketing Analytics
初级 · 课程 · 1-3 个月
University of Michigan
您将获得的技能: Python 程序设计, 网络分析, 无监督学习, Algorithm, 图论, 分析, 社交网络分析, 预测分析, 数据导入/导出, Matplotlib, 数据分析, Pandas(Python 软件包)
中级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Marketing Planning, Marketing Strategies, Marketing Effectiveness, Business Planning, Marketing Management, Customer Retention, Marketing Communications, Brand Strategy, Product Strategy, Business Strategies, Customer Acquisition Management, Marketing Budgets, Market Analysis, Customer Analysis, Competitive Analysis, Brand Awareness, Key Performance Indicators (KPIs), Smart Goals, Business Metrics, Analysis
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 营销策略, 人力资源管理与规划, 沟通策略, 市场机遇, 目标市场, 文化多样性, 组织结构, 管理培训与发展, 组织战略, 商业营销, 文化, B2B 销售, 跨文化能力, 人力资源, 全球营销
初级 · 课程 · 1-3 个月

ESSEC Business School
您将获得的技能: Social Impact, Business Modeling, Market Research, Business Planning, Entrepreneurship, Sustainable Business, Key Performance Indicators (KPIs), Marketing, Customer Analysis, Stakeholder Analysis, Business Development, Needs Assessment, Target Audience, Entrepreneurial Finance, Governance, Financial Forecasting
混合 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Marketing Effectiveness, Marketing Analytics, Key Performance Indicators (KPIs), Marketing, Return On Investment, Digital Marketing, Marketing Strategy and Techniques, Consumer Behaviour, Branding, Customer Engagement, Advertising, Brand Management, Strategic Partnership, Sales Process, Price Negotiation, Data Analysis, Stakeholder Management, Public Relations, Emotional Intelligence, Creative Thinking
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Event Marketing, Marketing Design, Canva (Software), Marketing Materials, A/B Testing, Promotional Materials, Event Management, Design Strategies, Logo Design, Email Marketing, Social Media Campaigns, Branding, Drive Engagement, Experience Design, Graphic and Visual Design, Typography, Color Theory
初级 · 课程 · 1-4 周
University of Michigan
您将获得的技能: 创业, 弹性, 文化响应, 系统思考, 需求评估, 自我意识, 案例研究, 解决问题, 同理心, 社会影响
初级 · 课程 · 1-3 个月

您将获得的技能: Marketing Planning, Business Marketing
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management
初级 · 课程 · 1-4 周