全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

University of Colorado System
您将获得的技能: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning
中级 · 专项课程 · 3-6 个月
您将获得的技能: Active Listening, Strategic Leadership, Interpersonal Communications, Verbal Communication Skills, Social Skills, Communication Strategies, Empathy, Diversity and Inclusion, Communication, Business Leadership, Leadership, Emotional Intelligence, Responsible AI, Conflict Management, Cultural Sensitivity, Coaching, Remote Access Systems
中级 · 课程 · 1-3 个月

University of Michigan
您将获得的技能: 环境 Regulator, 环境, 环境科学, 系统思考, 健康公平, 流行病学, 健康的社会决定因素, 职业安全与健康管理局(OSHA), 卫生系统, 健康差异, 环境、健康和安全, 环境政策, 环境法, 人口统计, 公共卫生, 减缓气候变化, 环境问题, 职业健康, 社会正义, 可持续发展
初级 · 专项课程 · 3-6 个月

EDHEC Business School
您将获得的技能: 衍生产品, 企业财务, 贷款, 环境、社会和公司治理(ESG), 金融服务, 资本市场, 兼并与收购, 项目融资, 资产管理, 投资银行, 可持续发展
中级 · 课程 · 1-3 个月
Johns Hopkins University
您将获得的技能: Health Policy, Data Presentation, Health Disparities, Health Equity, Health Informatics, Data Literacy, Epidemiology, Data Quality, Public Health, Data-Driven Decision-Making, Policy Analysis, Data Analysis, Data Visualization Software
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Performance Analysis, Performance Measurement, Marketing Automation, Customer experience improvement, Marketing Channel, A/B Testing, Automation
初级 · 课程 · 1-4 周

您将获得的技能: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Performance marketing, Web Analytics
中级 · 专项课程 · 3-6 个月

University of Copenhagen
您将获得的技能: 公共卫生与疾病预防, 环境科学, 生理学, 流行病学, 慢性疾病, 呼吸, 健康差异, 公共卫生, 肺科, 脆弱性, 预防污染, 环境问题, 健康评估, 可持续发展, 环境监测
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 营销分析, 营销策略, 社交媒体, 营销活动经理, 数字广告, 演讲, 分析, 沟通, 营销, 数字化营销, 社交媒体营销
初级 · 课程 · 1-4 周

Macquarie University
您将获得的技能: 商业策略, 企业可持续发展, 环境、社会和公司治理(ESG), 商业道德, 可持续商业, 管理, 组织结构, 企业战略, 社会影响, 可持续发展, 供应链
初级 · 课程 · 1-3 个月

LearnKartS
您将获得的技能: Prompt Engineering, Business Writing, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Social Media Campaigns, Marketing Communications, Business Ethics, Brainstorming, Content Creation, Content Strategy, Social Media Marketing
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Marketing Materials, Marketing Collateral, Marketing Design, Canva (Software), Cross-Channel Marketing, Promotional Materials, Integrated Marketing Communications, Brochures, Graphic Design, Advertising Campaigns, Layout Design, Digital Design, Style Guides, Typography, Branding, Digital Advertising
初级 · 课程 · 1-4 周