社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

您将获得的技能: Media Planning, Spreadsheet Software, A/B Testing, Return On Investment, Marketing Analytics, Key Performance Indicators (KPIs), Google Analytics, Pivot Tables And Charts, Performance Measurement, Digital Marketing, Data Presentation, Data Visualization, Google Ads, Marketing Budgets, Marketing, Web Analytics and SEO, Data Analysis, Stakeholder Communications
初级 · 课程 · 1-4 周

您将获得的技能: Canva (Software), Event Marketing, Event Management, Social Media Content, Promotional Strategies, Content Creation, Social Media Marketing, Drive Engagement, Social Media Campaigns, Branding, Video Production, Video Editing, Storytelling, Promotional Materials, Animations
初级 · 课程 · 1-4 周

您将获得的技能: Google Ads, Search Engine Optimization, Digital Marketing, Keyword Research, Target Audience, Search Engine Marketing, Pay Per Click Advertising, Marketing, Web Analytics and SEO, Marketing Strategies, Advertising, Customer Engagement
初级 · 课程 · 1-4 周

Goldman Sachs
您将获得的技能: 市场调查, 营销策略与技巧, 营销, 销售, 客户分析, 销售流程, 营销分析, 品牌管理, 数字化营销, 销售策略, 营销策划, 市场机遇, 业务指标, 目标市场
混合 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 电子商务, 营销策略, 客户参与, 营销, 产品开发, 数字化转型, 消费者行为, 创新, 数字化营销, 营销策划, 数字广告, 产品推广, MarTech
攻读学位
初级 · 课程 · 1-4 周

您将获得的技能: Social Media Content, Social Media Marketing, Social Media, Marketing Design, Content Creation, Marketing, Branding, Multimedia, Brand Management, Dashboard
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Prompt Engineering, ChatGPT, Content Creation, Workflow Management, Generative AI, Operational Efficiency, Quality Improvement, Social Media Content, Brainstorming, Artificial Intelligence
初级 · 指导项目 · 不超过 2 小时
University of Colorado Boulder
您将获得的技能: 数据伦理, 搜索引擎营销, 网络分析和 SEO, 社交媒体营销, 营销, 点击付费广告, 社交媒体战略, 付费媒体, 在线广告, 关键词研究, 广告活动, 搜索引擎优化, 广告, 数字化营销, 社交媒体活动, 社交媒体, Google 广告, 数字广告, 绩效营销, 情境广告
初级 · 专项课程 · 3-6 个月

您将获得的技能: AI Personalization, Marketing Strategies, Email Marketing, Growth Strategies, Marketing Automation, MarTech, Marketing Analytics, Customer Engagement, Lead Generation, Customer experience improvement, Customer Retention, Business Ethics
初级 · 课程 · 1-4 周

Universidad de Palermo
您将获得的技能: Canva (Software), No-Code Development, Google Gemini, Lead Generation, Content Creation, Email Marketing, Generative AI, Marketing Strategies, ChatGPT, Social Media, Digital Marketing, TikTok, Instagram, Product Design, Artificial Intelligence, Social Media Strategy, Web Design and Development
初级 · 课程 · 1-4 周

您将获得的技能: Social Media Content, Social Media, Social Media Marketing, Social Media Management, Content Creation, Instagram, Scheduling, Facebook, Content Management, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Data Visualization, Matplotlib, Marketing Analytics, Web Scraping, Social Media Marketing, Python Programming, Social Media, Pandas (Python Package), Text Mining, Trend Analysis, Data Analysis, Data Wrangling, Data Cleansing, Seaborn, Content Performance Analysis, Jupyter
中级 · 指导项目 · 不超过 2 小时