社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

University of California San Diego
您将获得的技能: Climate Change Mitigation, International Relations, Sustainable Development, Climate Change Adaptation, Consumer Behaviour, Environmental Policy, Pollution Prevention, Sustainable Technologies, Economics, Corporate Sustainability, Energy and Utilities, Governance, Environmental Regulations, Community Development
初级 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: 叙事, 社交媒体, 问责制, 企业管理, 企业战略, 数字化营销, 搜索引擎营销, 社交媒体战略, 团队领导, 关键词研究, 管理培训与发展, 内容营销, 组织领导力, 现金流预测, 业务规划, 搜索引擎优化, 战略规划, 银行业, 领导与管理, 在线广告
初级 · 专项课程 · 1-3 个月

您将获得的技能: Target Audience, Target Market, Facebook, Customer Analysis, Social Media Marketing, Social Media Content, Business Marketing, Social Media, Content Creation, Business Planning, Drive Engagement
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Fundraising, Facebook, Advocacy, Social Media, Social Media Marketing, Marketing, Social Justice
初级 · 指导项目 · 不超过 2 小时

Arizona State University
您将获得的技能: 集思广益, 商务写作, 促销策略, 销售技巧, 业务沟通, 营销材料, 销售演示, 商业营销, 电话技能, 营销策划, 管理报告, 谈判, 英语, 商务信函, 业务规划, 会议促进, 广告, 营销, 采购, 营销传播
中级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Facebook, Live Streaming, Social Media, Content Creation, Content Marketing, Digital Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Content Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis
初级 · 专项课程 · 1-3 个月

Universidades Anáhuac
您将获得的技能: Personal Development, Student Support and Services, Academic Advising, Self-Discipline, Lifelong Learning, Community Development, Self-Awareness, Mentorship, Emotional Intelligence, Empathy, Initiative and Leadership, Relationship Building, Active Listening, Decision Making
初级 · 课程 · 1-3 个月

您将获得的技能: Logo Design, Canva (Software), Video Production, Infographics, Graphic Design, Graphic and Visual Design, Content Creation, Creative Design, Social Media Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Social Media Content, Content Creation, Social Media, Social Media Marketing, Drive Engagement, Target Audience
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Market Research, Market Analysis, Marketing, Research Methodologies, Research, Business Research, Research Reports, Research Design, Competitive Analysis, Market Intelligence, Quantitative Research, Consumer Behaviour, Global Marketing, Market Trend, Surveys, Customer Analysis, Analytical Skills, Case Studies, Report Writing, Business Strategy
初级 · 专项课程 · 1-3 个月

您将获得的技能: Canva (Software), Graphic and Visual Design, Graphic and Visual Design Software, Graphic Design, Virtual Environment, Design Software, Teaching, Collaboration, Teamwork, Content Creation, User Accounts
初级 · 指导项目 · 不超过 2 小时