数字营销课程可以帮助你学习 SEO 战略、内容创作、社交媒体管理和电子邮件营销技巧。您可以培养受众分析、营销活动优化和品牌故事讲述方面的技能。许多课程都会介绍一些工具,如用于跟踪绩效的 Google Analytics、用于管理社交媒体的 Hootsuite 和用于电子邮件营销的 Mailchimp,向您展示这些技能如何增强您的营销工作。

Banco Interamericano de Desarrollo
您将获得的技能: Digital Transformation, Talent Management, Business Transformation, Technology Strategies, Cybersecurity, Project Design, Policy Development, Public Administration, Service Design, Governance, Program Evaluation, Strategic Planning, Process Improvement, Data Management, Process Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Information Systems Security, Cyber Security Policies, Data Ethics, Cyber Governance, Application Security, Cyber Risk, Computer Security, General Data Protection Regulation (GDPR), Responsible AI
初级 · 课程 · 1-4 周

Pontificia Universidad Católica de Chile
您将获得的技能: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Growth Strategies, Business Strategy, Business Leadership, Business Development, Marketing, Leadership and Management, Corporate Finance, Strategic Decision-Making, Business Management, Global Marketing, Governance, International Finance, Organizational Structure
混合 · 课程 · 1-3 个月

Goodwill Industries International
您将获得的技能: digital literacy, Computer Literacy, Disabilities, Web Content Accessibility Guidelines, Diversity Awareness, Digital Communications, Community Development, Community Outreach, End User Training and Support, Advocacy, Telecommunications, Ethical Standards And Conduct, Data Access, Requirements Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Entrepreneurship, Content Creation, Business Modeling, Promotional Strategies, Digital Content, Business Leadership, Entrepreneurial Finance, Innovation, Marketing Budgets, Digital Transformation, Consumer Behaviour, Business Economics, Intellectual Property
初级 · 课程 · 1-3 个月

您将获得的技能: Social Media Marketing, Social Media, Key Performance Indicators (KPIs), Social Media Content, Brand Awareness, Marketing Analytics, Social Media Campaigns, Digital Advertising, Customer Engagement, Advertising, Market Analysis, Performance Analysis, Analysis, Digital Marketing, Marketing Communications
中级 · 指导项目 · 不超过 2 小时

IESE Business School
您将获得的技能: People Management, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Performance Management, Leadership, Organizational Structure, Employee Engagement, Culture, Conflict Management, Decision Making, Persona (User Experience)
初级 · 课程 · 1-4 周

Vanderbilt University
您将获得的技能: 媒体制作, 收入管理, 商业道德, 音乐, 音乐表演, 业务建模, 活动管理, 知识产权, 营销, 数字化转型, 营销传播, 创业
混合 · 课程 · 1-3 个月

Tecnológico de Monterrey
您将获得的技能: Digital pedagogy, Innovation, Emerging Technologies, Solution Design, digital literacy, Entrepreneurship, Educational Materials, Learning Strategies, Student-Centred Learning, Creativity
初级 · 课程 · 1-3 个月

Emory University
您将获得的技能: Financial Statements, Return On Investment, Business Strategy, Cash Flows, Supply Chain, Supply Chain Management, Financial Analysis, Income Statement, Corporate Finance, Balance Sheet, Corporate Strategy, Six Sigma Methodology, Business Valuation, Organizational Strategy, Gross Profit, Marketing Strategies, Market Dynamics, Marketing Communications, Target Market, Lean Six Sigma
初级 · 专项课程 · 3-6 个月

您将获得的技能: Canva (Software), Multimedia, Interactive Data Visualization, Data Visualization, Marketing Design, Data Sharing, Presentations, Design, Color Theory, Graphic Design, Marketing, Communication
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: 战略思维, 负责任的人工智能, 生成式人工智能, 劳动力发展, AI 赋能, 数据伦理, 数字化转型, 人工智能, 员工参与, Prompt Engineering
初级 · 课程 · 1-4 周