Facebook 营销课程可以帮助您学习受众定位、广告创建、内容策略和解析。您可以掌握制作吸引人的帖子、优化广告支出和衡量营销活动绩效的技能。许多课程都会介绍 Facebook Ads Manager 和 Insights 等工具,这些工具支持管理广告工作和了解用户参与情况。您还将探索利用 Facebook 群组和页面提高品牌知名度和促进社区互动的策略。
University of Pennsylvania
您将获得的技能: 政治科学, 社会经济学, 系统思考, 市场趋势, 国际关系, 趋势分析, 商业经济学, 经济学, 文化多样性, 管理, 社会科学, 财务系统, 人口统计, 全球营销
混合 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Microsoft Copilot, Business Research, Ideation, Productivity Software, AI Enablement, Marketing Materials, Writing and Editing, Creative Design, Generative AI, Market Research, Data Analysis Software, Marketing, Product Marketing, Packaging and Labeling, Financial Analysis
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Canva (Software), Layout Design, Virtual Environment, Graphic and Visual Design Software, Graphic and Visual Design, Design, Color Matching, Graphic Design, Marketing
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Social Media Campaigns, Advertising Campaigns, Social Media, Storytelling, Marketing Materials, Advertising, Social Media Marketing, Content Creation, Marketing Design, Graphic Design, User Accounts
初级 · 指导项目 · 不超过 2 小时

Tecnológico de Monterrey
您将获得的技能: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement, Target Audience, Market Analysis
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 内容营销, 市场调查, 生成式人工智能, Prompt Engineering, 营销, ChatGPT
初级 · 指导项目 · 不超过 2 小时

University of Virginia
您将获得的技能: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Marketing, Customer Analysis, Data-Driven Decision-Making, Analytics, Performance Measurement, Strategic Marketing, Brand Management, Regression Analysis, Consumer Behaviour, Return On Investment, A/B Testing, Statistical Analysis
初级 · 课程 · 1-3 个月

University of Colorado Boulder
您将获得的技能: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research
初级 · 课程 · 1-4 周

您将获得的技能: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Gmail, Help Desk Support, Marketing, Sales Support, Client Support
初级 · 指导项目 · 不超过 2 小时
University of Michigan
您将获得的技能: Health Care Administration, Community Health, Public Health, Human Resources Management and Planning, Health Systems, Electronic Medical Record, Financial Management, Marketing Communications, Quality Improvement, Health Care, Health Policy, Organizational Leadership, Continuous Improvement Process, Teamwork, Fundraising, Performance Measurement
中级 · 课程 · 1-4 周

Lund University
您将获得的技能: 商业法, 法律研究, 判例法, 电子商务, 劳动法, 国际关系, 环境法, 监管合规, 商业经济学, 欧洲历史, 公共政策, 管理, 合规管理, 法律
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Google Analytics, Web Analytics, Content Performance Analysis, Marketing Analytics, Dashboard, User Accounts
初级 · 指导项目 · 不超过 2 小时