品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

Digital Marketing Institute
您将获得的技能: 整合营销传播, 客户参与, 数字化营销, 营销策略, 社交媒体营销, 营销, 制定计划, 内容营销, 数字内容, 消费者行为, 社交媒体, 目标受众, 社交媒体战略, 数字媒体战略, 数字化转型, 内容战略
初级 · 课程 · 1-4 周
您将获得的技能: Overcoming Objections, Closing (Sales), Sales, Selling Techniques, Marketing Psychology, Sales Process, Upselling, Customer Relationship Management, Sales Presentation, Negotiation, Price Negotiation, Contract Negotiation, Customer Insights, Virtual Teams, Cross-Channel Marketing, Customer Relationship Building
初级 · 课程 · 1-4 周

您将获得的技能: Scenario Testing, Test Planning, Unit Testing, Functional Testing, Test Case, Hardware Troubleshooting
初级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: 市场机遇, 创新, 企业战略, 商业开发, 创业, 规划, 业务重点, 战略思维, 案例研究, 增长战略, 价值主张, 业务过程, 业务规划, 商业智能
混合 · 课程 · 1-3 个月

DeepLearning.AI
您将获得的技能: AI Product Strategy, Artificial Intelligence, Artificial Neural Networks, Digital Transformation, Deep Learning, Technical Management, Machine Learning, Responsible AI, Data Ethics, Data Science
初级 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: 冲突管理, 规划, 适应, 管理团队, 情绪商数, 谈判, 沟通, 建立关系, 增强能力, 自信
混合 · 课程 · 1-4 周

您将获得的技能: C# (Programming Language), Object Oriented Programming (OOP), Web Scraping, Programming Principles, Microsoft Visual Studio, .NET Framework, Data Structures, Software Design Patterns, File I/O, Application Development, Computational Logic, Algorithms, Hypertext Markup Language (HTML), Unit Testing, Debugging
初级 · 课程 · 1-3 个月

Starweaver
您将获得的技能: Responsible AI, AI Enablement, Organizational Change, AI Product Strategy, Product Roadmaps, Program Implementation, Stakeholder Engagement, Google Gemini, Anthropic Claude, Business Strategy, Leadership, Business Transformation, Change Management, Content Strategy, Corporate Communications, Digital Media Strategy, Non-Verbal Communication, Verbal Communication Skills, Communication Strategies, Communication
中级 · 专项课程 · 1-4 周

LearnQuest
您将获得的技能: Sales Training, Inside Sales, Closing (Sales), Regional Sales, Sales Enablement, Sales Management, Sales Prospecting, Active Listening, Customer Relationship Management (CRM) Software, Meeting Facilitation, Marketing Automation, Discussion Facilitation, Customer Analysis, Virtual Teams, Stakeholder Analysis, Customer Insights, Negotiation, Needs Assessment, Data Storytelling, Emotional Intelligence
初级 · 专项课程 · 1-3 个月

Northwestern University
您将获得的技能: 写作, 内容营销, 目标市场, 战略营销, 营销策略, 推动参与, 社交媒体营销, 内容创作, 社交媒体战略, 数字媒体战略, 社交媒体, 多媒体, 客户参与, 博客, 营销效果
混合 · 课程 · 1-4 周

IE Business School
您将获得的技能: Marketing Planning, Marketing Strategies, Marketing Effectiveness, Business Planning, Marketing Management, Customer Retention, Marketing Communications, Brand Strategy, Product Strategy, Business Strategies, Customer Acquisition Management, Marketing Budgets, Market Analysis, Customer Analysis, Competitive Analysis, Brand Awareness, Key Performance Indicators (KPIs), Smart Goals, Business Metrics, Analysis
初级 · 课程 · 1-4 周

Northeastern University
您将获得的技能: Engineering Management, Project Risk Management, Innovation, Risk Management, Project Management, Project Design, Project Management Life Cycle, Cost Management, Creativity, Planning, Organizational Structure, Project Planning, Creative Thinking, Budgeting, Work Breakdown Structure, Leadership and Management, Organizational Strategy, Agile Methodology, Resource Allocation
初级 · 课程 · 1-3 个月