广告课程可以帮助您学习活动策略、受众定位、创意开发和媒体规划。您可以掌握文案写作、品牌管理和解析方面的技能,以衡量广告活动的效果。许多课程都会介绍 Google Ads、社交媒体平台和解析软件等工具,展示这些资源如何增强您的广告工作并优化推广效果。

您将获得的技能: Order Fulfillment, E-Commerce, Google Ads, Digital Advertising, Customer experience improvement, Market Research, Marketing, Retail Management, Sales, Shipping and Receiving, Marketing Strategies, Market Trend, Process Optimization, Target Audience
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 投资回报, 数字广告, 沟通, 社交媒体活动, 数字化营销, 社交媒体营销, 营销, 数据展示, 演讲, 社交媒体战略, Facebook, A/B 测试, 数据分析, 关键绩效指标 (KPI), 营销分析, 社交媒体, 广告活动, 营销效果
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Online Advertising, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Social Media Campaigns, Return On Investment, Descriptive Analytics, Law, Regulation, and Compliance, Trend Analysis, Customer Engagement, Information Privacy
初级 · 课程 · 1-4 周

University of California, Irvine
您将获得的技能: 客户获取管理, 角色开发, 营销, 数字化营销, 电子商务, 客户体验战略(CX), 目标受众, 移动银行, 社交媒体战略, 营销策略与技巧, 品牌管理, 价值主张, 客户参与, 社交媒体, 体验设计, 打造品牌
初级 · 课程 · 1-4 周

您将获得的技能: Google Ads, Advertising Campaigns, Search Engine Marketing, Campaign Management, Pay Per Click Advertising, Performance marketing, Keyword Research, Performance Measurement, Online Advertising, Digital Advertising, Advertising, Marketing, Copywriting, Quality Assessment
初级 · 课程 · 1-3 个月

您将获得的技能: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Market Research, Consumer Behaviour
初级 · 课程 · 1-4 周
Universidade de São Paulo
您将获得的技能: Search Engine Marketing, Digital Marketing, Email Marketing, Google Ads, Marketing Strategies, Search Engine Optimization, Google Analytics, Online Advertising, A/B Testing, Pay Per Click Advertising, Advertising Campaigns, Web Analytics, Digital Advertising, Facebook, Campaign Management, Marketing Analytics, Return On Investment, Performance Measurement
初级 · 课程 · 1-3 个月

您将获得的技能: Google Ads, Advertising Campaigns, Search Engine Marketing, Pay Per Click Advertising, Performance Analysis, Performance marketing, Bidding, Campaign Management, Online Advertising, Digital Advertising, Web Analytics, Advertising, Performance Metric, Keyword Research, Key Performance Indicators (KPIs), Target Audience, Performance Management
初级 · 课程 · 1-3 个月

您将获得的技能: Loyalty Programs, Customer Retention, E-Commerce, Customer Relationship Management, Web Analytics, Digital Marketing, Product Improvement, Email Marketing, Marketing Analytics, Customer Insights, Portfolio Management, Generative AI Agents, Performance Metric
初级 · 课程 · 1-4 周

Arizona State University
您将获得的技能: 沟通策略, 集思广益, 说服沟通, 销售技巧, 商业营销, 销售演示, 员工调查, 促销策略, 演讲, 商务信函, 咨询式销售, 产品推广, 广告, 词汇, 营销传播
中级 · 课程 · 1-3 个月

University of California, Davis
您将获得的技能: 搜索引擎优化, Algorithm, 角色开发, 网络分析和 SEO, 数字化营销, 数据分析, 目标受众, 社交媒体战略, 品牌意识, 业务报告, 消费者行为, 打造品牌, 用户研究, 目标市场, 关键词研究, 内容战略
初级 · 课程 · 1-4 周

Digital Marketing Institute
您将获得的技能: 营销分析, 营销, 数字广告, 社交媒体营销, 专业网络, 销售技巧, LinkedIn, 社交媒体战略, 目标受众, 广告活动, 打造品牌, 内容创作, 广告, 社交媒体, 视频制作, B2B 销售
初级 · 课程 · 1-4 周