消费者行为课程可以帮助您了解市场细分、购买决策过程以及文化对购买习惯的影响。您可以掌握分析消费者数据、制定有效营销策略以及了解影响购买决策的心理诱因的技能。许多课程都会介绍调查、解析软件和客户关系管理系统等工具,这些工具有助于收集洞察力和调整营销工作,以满足消费者的需求。
University of Pennsylvania
您将获得的技能: Demography, International Relations, Political Sciences, Market Trend, Socioeconomics, Trend Analysis, Economics, Policy, and Social Studies, World History, Social Sciences, Cultural Diversity, Economic Development, Sociology, Consumer Behaviour, Financial Systems, Economics, Business, Business Economics, Analysis, Governance
混合 · 课程 · 1-4 周

University of Illinois Urbana-Champaign
您将获得的技能: Business Ethics, Cultural Diversity, Intercultural Competence, Global Marketing, Stakeholder Management, Stakeholder Analysis, Brand Awareness, Consumer Behaviour, Decision Making, Case Studies
初级 · 课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: Decision Making, Strategic Decision-Making, Risking, Complex Problem Solving, Behavioral Economics, Business Ethics, Psychology
中级 · 课程 · 1-4 周

Howard University
您将获得的技能: Business Software, Information Systems, Business Systems, Business Technologies, Management Information Systems, Information Technology, Enterprise Resource Planning, E-Commerce, Systems Analysis, Computer Hardware, Data Warehousing, Disaster Recovery, Networking Hardware, Business Ethics, Operating Systems, Business Process Management, Customer Relationship Management, Security Management, Business-To-Consumer, Data Security
中级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Pay Per Click Advertising, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Digital Marketing, Data-Driven Decision-Making, A/B Testing, Data Analysis, Contextual Advertising, Big Data, Key Performance Indicators (KPIs), Customer Data Management, Predictive Analytics, Artificial Intelligence and Machine Learning (AI/ML), Consumer Behaviour, Machine Learning
初级 · 课程 · 1-4 周

University of Illinois Urbana-Champaign
您将获得的技能: Wealth Management, Finance, Financial Analysis, Case Studies, Financial Planning, Investments, Decision Making, Portfolio Management, Asset Management, Behavioral Economics, Investment Management, Private Equity, Real Estate
初级 · 课程 · 1-4 周

L&T EduTech
您将获得的技能: Control Systems, Electric Power Systems, Electrical Power, Three-Phase, High Voltage, Simulation and Simulation Software, Engineering Analysis, Low Voltage, Simulations, Power Electronics, Electrical Engineering, Systems Analysis, Mathematical Modeling, Differential Equations
中级 · 课程 · 1-4 周

S.P. Jain Institute of Management and Research
您将获得的技能: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Business Valuation, Target Audience, B2B Sales, Case Studies
初级 · 课程 · 1-4 周

University of Pennsylvania
您将获得的技能: Labor Law, Labor Relations, Labor Compliance, Case Studies, Compensation Analysis, Benefits Administration, Regulation and Legal Compliance, Workforce Management, Case Law
中级 · 课程 · 1-4 周
Liberty Mutual Insurance
您将获得的技能: Insurance Sales, Productivity, Verbal Communication Skills, Storytelling, Sales Presentation, Communication, Goal Setting, Interpersonal Communications, Smart Goals, Prioritization, Communication Strategies, Selling Techniques, Relationship Management, Non-Verbal Communication, Active Listening, Sales, Rapport Building, Insurance, Ethical Standards And Conduct
初级 · 课程 · 1-3 个月

您将获得的技能: Business Marketing, Competitive Analysis, Value Propositions, Business Strategies, Go To Market Strategy, Market Opportunities, Market Research, Target Market, Customer Insights, Consumer Behaviour, Customer experience strategy (CX)
混合 · 课程 · 1-4 周

Northeastern University
您将获得的技能: 沟通, 决策, 积极倾听, 冲突管理, 建立关系, 行为经济学, 谈判, 工商管理
初级 · 课程 · 1-4 周