全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

Universidad de los Andes
您将获得的技能: Innovation, International Finance, Global Marketing, Corporate Sustainability, Business Ethics, Strategic Partnership, New Business Development, Economic Development, Business Strategy, Sustainable Business, Entrepreneurship, Corporate Strategy, Sustainable Development, Business Economics, Competitive Analysis, Growth Strategies, Economics, Natural Resource Management, Environment and Resource Management
初级 · 课程 · 1-4 周

LearnQuest
您将获得的技能: Sales Presentation, Influencing, Persuasive Communication, Intercultural Competence, Virtual Teams, Storytelling, Behavioral Economics, Business Research, Value Propositions, Active Listening, Market Research, Empathy & Emotional Intelligence, Sales Pipelines, Marketing Psychology, Digital Communications, Collaboration, Customer Relationship Management (CRM) Software, Stakeholder Management, Strategic Communication, Cross-Functional Collaboration
中级 · 专项课程 · 1-3 个月

LearnQuest
您将获得的技能: Account Management, Consultative Selling, Selling Techniques, Business Risk Management, Upselling, Business Metrics, Business Communication, Overcoming Objections, Sales Process, Solution Selling, Business Transformation, Virtual Teams, Customer Engagement, Strategic Thinking, Stakeholder Engagement, Innovation, Strategic Communication, Stakeholder Analysis, Value Propositions, Business Analytics
初级 · 专项课程 · 1-3 个月

O.P. Jindal Global University
您将获得的技能: Environment, Environmental Issue, Environmental Science, Social Impact, Sustainable Development, Climate Change Mitigation, Pollution Prevention, Natural Resource Management, Climate Change Adaptation, Biology, Case Studies, Water Quality, Chemistry, Community Health
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Event Management, Blogs, Content Development and Management, Content Management, Web Design, Web Design and Development, No-Code Development, Brand Management, Digital Marketing, Public Relations
初级 · 指导项目 · 不超过 2 小时
University of Pennsylvania
您将获得的技能: 心理学, 员工参与, 社会影响, 项目设计, 行为经济学, 设计思维, 客户参与, 行为管理, 游戏设计, 营销, 推动参与, 激励技能, 培训与发展
混合 · 课程 · 1-3 个月

University of Pennsylvania
您将获得的技能: 客户洞察, 同行评审, 数据驱动的决策制定, 人力资源, 商业分析, 运行效率, 客户分析, 运行分析, 人力资源战略, 描述性分析, 人力资本, 分析, 预测分析, 工艺优化, 财务分析, 财务报表分析, 人力资源分析, 营销分析, 业务运营, 财务数据
初级 · 专项课程 · 3-6 个月

您将获得的技能: Canva (Software), Color Theory, Developing Training Materials, Digital Design, Design Elements And Principles, Graphic Design, Marketing, Social Media
高级设置 · 指导项目 · 不超过 2 小时

您将获得的技能: Marketing Collateral, Marketing Materials, Canva (Software), Promotional Materials, Business Marketing, Marketing Design, Marketing, Business, Design, Graphic and Visual Design, Graphic Design, Color Matching, Design Elements And Principles
高级设置 · 指导项目 · 不超过 2 小时

您将获得的技能: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Motion Graphics, Animations, Social Media Marketing, Social Media Strategy, Advertising Campaigns, Marketing Design, Instagram, Graphic Design, Layout Design, Content Strategy
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Content Marketing, AI Workflows, ChatGPT, Google Analytics, AI Product Strategy, Responsible AI, Content Creation, Metadata Management, Customer Insights, Market Intelligence, Ethical Standards And Conduct
初级 · 专项课程 · 3-6 个月

Aptly
您将获得的技能: 营销活动经理, 社交媒体营销, 电子商务, 数字广告, 性能分析, 在线广告, 绩效衡量, TikTok, 营销策略, 广告活动, 数字媒体战略, 市场分析, 营销分析, 内容性能分析, 营销, 广告
初级 · 课程 · 1-4 周