整合营销传播课程可以帮助您学习活动战略、受众细分、品牌信息传递和渠道整合。您还可以掌握制作引人入胜的叙述、分析消费者行为和衡量活动效果的技能。许多课程都会介绍 Google Analytics、Hootsuite 和 Adobe Creative Suite 等工具,以支持在各种平台上执行和评估营销策略。

University of California, Irvine
您将获得的技能: 风险管理, 传播规划, 项目管理, 项目规划, 同行评审, 项目绩效, 变更控制, 规划, 风险分析, 工作分解结构, 制定计划, 项目时间表, 预算, 成本估算, 里程碑(项目管理), 项目实施, 时间表, 质量管理, 项目风险管理, 估算
初级 · 专项课程 · 3-6 个月
University of Pennsylvania
您将获得的技能: 社会影响, 员工参与, 项目设计, 营销, 激励技能, 心理学, 行为经济学, 游戏设计, 行为管理, 设计思维, 推动参与, 培训与发展, 客户参与
混合 · 课程 · 1-3 个月

您将获得的技能: Analytics, Integrated Development Environments
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: Global Marketing, Sustainable Business, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Cultural Sensitivity, Sustainable Development, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Product Development, Environmental Issue, Market Analysis, Solution Design, Diversity Awareness, Culture, Brand Strategy
攻读学位
初级 · 专项课程 · 3-6 个月

Starweaver
您将获得的技能: Active Listening, Responsible AI, Non-Verbal Communication, Business Writing, Concision, Copywriting, Writing, Cultural Sensitivity, Persuasive Communication, Organizational Change, Stakeholder Engagement, Google Gemini, Anthropic Claude, AI Enablement, Generative AI, Change Management, Communication, Strategic Communication, Marketing Communications, Strategic Marketing
中级 · 专项课程 · 1-4 周

您将获得的技能: Adobe Firefly, Adobe Express, Ideation, Adobe Acrobat, Presentations, Generative AI, Content Creation, Creative Thinking, Adobe Photoshop, Creativity, Prompt Engineering, Adobe Illustrator, Storytelling, Visual Design, Graphic Design, Design, Branding, Artificial Intelligence, Communication, Digital Marketing
初级 · 专项课程 · 1-3 个月

您将获得的技能: Prompt Engineering, Generative AI Agents, Generative AI, ChatGPT, Self Service Technologies, Customer Service, Customer Support, Customer Communications Management, Personalized Service, Customer Engagement, AI Enablement, AI Workflows, Customer experience improvement, Customer and Client Support, Microsoft Copilot, Customer Insights, Artificial Intelligence, Customer Relationship Management, Automation, Natural Language Processing
初级 · 课程 · 1-4 周

University of California, Santa Cruz
您将获得的技能: C++ (Programming Language), Go (Programming Language), File I/O, Data Structures, Object Oriented Programming (OOP), Programming Principles, Software Design Patterns, Debugging, Computer Programming, Unit Testing, Algorithms, C (Programming Language), Program Development, Integrated Development Environments, Graph Theory, Software Testing, Artificial Intelligence, Integration Testing, Software Design, System Design and Implementation
中级 · 专项课程 · 3-6 个月

您将获得的技能: Content Creation, Content Marketing, Persona Development, Content Strategy, Ideation, Needs Assessment, Research
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Leadership, Collaboration, Physical Stamina, Performance Analysis, Sports Medicine, Nutrition and Diet, Athletic Training, Exercise Science, Injury Prevention, Coaching, Nutrition Education, Innovation, Automation, AI Personalization, Teamwork, Performance Reporting, Technology Solutions, Data Management, Health Technology, Communication
初级 · 专项课程 · 3-6 个月

LearnKartS
您将获得的技能: Project Closure, Project Controls, Procurement, Scope Management, Earned Value Management, Project Management, Project Schedules, Cost Management, Project Management Life Cycle, Project Management Institute (PMI) Methodology, Project Planning, Stakeholder Communications, Stakeholder Management, Project Performance, Scheduling, Cost Estimation, Communication, Quality Management
中级 · 课程 · 1-4 周
Arizona State University
您将获得的技能: Business Ethics, Sales Presentations, Meeting Facilitation, Graphic Design, English Language, Brainstorming, Negotiation, Purchasing, Verbal Communication Skills, Business Writing, Presentations, Product Planning, Telephone Skills, Business Communication, Advertising, Business Correspondence, Business Planning, Financial Analysis, Communication, Marketing
中级 · 专项课程 · 3-6 个月