全球营销课程可以帮助您学习市场细分、品牌定位、数字营销战略和消费者行为分析。您还可以掌握跨文化交流、活动管理和利用社交媒体进行全球推广的技能。许多课程都会介绍一些工具,如用于跟踪营销活动绩效的 Google Analytics、用于管理客户关系的 HubSpot 以及用于执行营销战略的社交媒体平台。

University of California, Davis
您将获得的技能: A/B 测试, 搜索引擎优化, 预测, 竞争分析, 期望管理, 关键绩效指标 (KPI), 关系管理, 内容营销, 关键词研究, 内容战略, 网络分析和 SEO, 营销, 内部审计, 内容创作, 设定目标, 搜索引擎营销, 内容性能分析
中级 · 课程 · 1-4 周

ESCP Business School
您将获得的技能: 业务沟通, 人员管理, 文化敏感性, 跨文化能力, 文化多样性, 管理团队, 谈判, 团队管理, 全球营销, 领导与管理, 营销, 组织领导力, 人力资源管理与规划
初级 · 课程 · 1-3 个月

University of Illinois Urbana-Champaign
您将获得的技能: Biotechnology, Food and Beverage, Sustainable Technologies, Scalability, Manufacturing and Production, Sustainability Standards, Process Engineering, Product Development, Global Marketing, Chemical Engineering, Innovation, Market Trend, Market Analysis, Microbiology, Workforce Development
初级 · 课程 · 1-4 周

University of California, Irvine
您将获得的技能: 沟通策略, 业务沟通, 简明扼要, 商务写作, 编辑, 说服沟通, 目标受众, 语法, 演讲, 新闻发布, 商务信函, 全球营销, 沟通, 写作, 虚拟团队, 撰写报告, 校对
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: 交通运输, 供应链规划, 物流管理, 国际金融, 支付系统, B2B 销售, 管理培训与发展, 供应链管理, 商业开发, 发货和收货, 世界历史, 商业法, 商业经济学, 公认会计原则(GAAP), 风险管理, 市场分析, 市场机遇, 会计系统, 文化多样性, 运输业务
初级 · 专项课程 · 3-6 个月
LearnQuest
您将获得的技能: Closing (Sales), Sales Prospecting, Sales Presentations, Overcoming Objections, Sales, Sales Process, Sales Strategy, Sales Enablement, Sales Management, Sales Pipelines, Customer Relationship Management (CRM) Software, Lead Generation, Negotiation, Business Ethics, Global Marketing, Customer Engagement, Business Process Automation, Law, Regulation, and Compliance, Key Performance Indicators (KPIs), Cultural Diversity
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Large Language Modeling, Responsible AI, AI Personalization, Mobile Development, AI Security, Anthropic Claude, Artificial Intelligence, Software Development Tools, Software Testing, Apple iOS, Test Automation, AI Product Strategy, Software Development, DevSecOps, Prototyping, Artificial Intelligence and Machine Learning (AI/ML)
高级设置 · 专项课程 · 1-3 个月

您将获得的技能: Adobe Express, Responsible AI, Logo Design, Digital Design, Layout Design, Generative AI, Social Media, Content Creation, Graphic Design, Social Media Management, Creative Design, Adobe Photoshop, Visual Design, Content Marketing, Infographics, Content Strategy, Typography, Color Theory, Storytelling, Branding
初级 · 专业证书 · 3-6 个月

您将获得的技能: Cloud Infrastructure, Identity and Access Management, Kubernetes, Google Cloud Platform, Prompt Engineering, Application Deployment, Cloud Storage, Containerization, Infrastructure As A Service (IaaS), Cloud Deployment, Cloud Computing, CI/CD, Cloud-Native Computing, Terraform, Cloud Applications, Cloud Computing Architecture, Cloud Security, Cloud Management, Cloud Services, Network Planning And Design
中级 · 专业证书 · 3-6 个月

IE Business School
您将获得的技能: 消费者行为, 焦点小组, 营销策略, 商业营销, 数据分析, 研究方法, 市场分析, 客户分析, 实验, 创建调查, 商业研究, 决策, 市场调查, 调查, 研究设计, 研究报告
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Social Media Marketing, Content Development and Management, Content Creation, Web Analytics, Social Media Management, Content Strategy, AI Personalization, Web Analytics and SEO, Market Analysis, Data-Driven Decision-Making
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Editing, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Content Strategy, Generative AI, Marketing Strategies
初级 · 专项课程 · 3-6 个月