网络营销课程可以帮助您学习搜索引擎优化 (SEO)、点击付费广告、内容营销和社交媒体策略。您可以掌握受众定位、营销活动分析和转换率优化方面的技能。许多课程都会介绍 Google Analytics、SEMrush 和 Hootsuite 等工具,让您在实际营销活动中有效应用这些技能,并衡量其成功与否。

您将获得的技能: Loyalty Programs, Customer Retention, E-Commerce, Customer Relationship Management, Web Analytics, Digital Marketing, Product Improvement, Email Marketing, Marketing Analytics, Customer Insights, Portfolio Management, Generative AI Agents, Performance Metric
初级 · 课程 · 1-4 周

您将获得的技能: Order Fulfillment, E-Commerce, Google Ads, Digital Advertising, Customer experience improvement, Market Research, Marketing, Retail Management, Sales, Shipping and Receiving, Marketing Strategies, Market Trend, Process Optimization, Target Audience
初级 · 课程 · 1-4 周

Northwestern University
您将获得的技能: 实时数据, 社交媒体战略, 营销策略, 专业网络, 社交媒体, 目标受众, 社交媒体营销, 社交网络分析, 数字化转型, 市场分析
混合 · 课程 · 1-4 周

您将获得的技能: Social Media Marketing, Social Media Strategy, Social Media Management, Social Media Campaigns, Content Creation, Digital Marketing, Digital Advertising, Customer Engagement, Brand Awareness, Marketing Analytics, Target Audience
初级 · 课程 · 1-3 个月

CertNexus
您将获得的技能: Data Science, Data Strategy, Internet Of Things, AI Product Strategy, Analytics, Big Data, Data Collection, Artificial Intelligence, Descriptive Analytics, Artificial Intelligence and Machine Learning (AI/ML), Predictive Analytics, Process Optimization, Process Improvement and Optimization, Cloud Computing, Operations, Marketing, Operational Efficiency, Customer Service, User Experience, Prototyping
混合 · 课程 · 1-3 个月

Coursera
您将获得的技能: Infographics, Storyboarding, Canva (Software), Prompt Engineering, Copywriting, Generative AI, Content Creation, Marketing Strategies, Blogs, Marketing Psychology, Collaborative Software, AI Enablement, ChatGPT, Online Advertising, MarTech, Graphic Design, Brand Awareness, Artificial Intelligence, Search Engine Optimization, Machine Learning
中级 · 专项课程 · 1-3 个月

University of California, Davis
您将获得的技能: 客户洞察, 数据可视化软件, 战略营销, 数据叙事, Microsoft PowerPoint, 数字化营销, 目标受众, 语言交流技能, 数据分析, 社交媒体营销, 广告, 数据综合, 营销, 市场调查, 市场分析, 演讲
中级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement
中级 · 专项课程 · 1-3 个月

您将获得的技能: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Sales Strategy, Sales Presentation, Sales Enablement, Sales Training, Sales Pipelines, Sales Management, Lead Generation, Sales Prospecting, LinkedIn, B2B Sales, Prospecting and Qualification, Responsible AI, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), AI Personalization, Marketing Collateral
中级 · 专项课程 · 1-3 个月

IESE Business School
您将获得的技能: 冲突管理, 商业分析, 战略营销, 财务管理, 营销策略, 打造品牌, 财务分析, 收益表, 价值主张, 会计, 领导力培养, 跨文化能力, 管理团队, 金融, 财务敏锐性, 财务数据, 营销, 金融报表, 财务报表分析
初级 · 专项课程 · 3-6 个月

Vanderbilt University
您将获得的技能: Email Automation, Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, Productivity, OpenAI, AI Enablement, Calendar Management, Organizational Skills, Generative AI, Artificial Intelligence, Large Language Modeling, AI Personalization, HubSpot CRM, Email Marketing, Scripting, Google Sheets, Workflow Management, Automation
初级 · 专项课程 · 1-3 个月

IBM
您将获得的技能: 云基础设施, 新兴技术, 云计算, 商务, 云计算架构, 数据扫盲, 大数据, 生成式人工智能, 云部署, 机器人, 负责任的人工智能, 数据科学, 云服务, 数据分析, 业务逻辑, 数据挖掘, 云平台, 自然语言处理, 云安全, 云存储
初级 · 专项课程 · 3-6 个月