网络营销课程可以帮助您学习搜索引擎优化 (SEO)、点击付费广告、内容营销和社交媒体策略。您可以掌握受众定位、营销活动分析和转换率优化方面的技能。许多课程都会介绍 Google Analytics、SEMrush 和 Hootsuite 等工具,让您在实际营销活动中有效应用这些技能,并衡量其成功与否。

University of Colorado Boulder
您将获得的技能: Marketing Operations, Operations Management, Technical Management, Marketing Management, Media Planning, Marketing Strategies, Customer Relationship Management, Sales Management, Marketing and Public Relations, Verbal Communication Skills, Supply Chain Management, Branding, Marketing Budgets, Supply Chain, Loyalty Programs, Business Operations, Presentations, Financial Forecasting, Brand Management, Forecasting
攻读学位
初级 · 课程 · 1-3 个月

您将获得的技能: Instagram, Social Media Marketing, Social Media Content, Marketing Budgets, Social Media, Marketing Materials, Organizational Skills, Graphic and Visual Design, Brand Awareness, Branding
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Data Storytelling, Social Media Marketing, Marketing Analytics, Social Media Campaigns, Marketing Effectiveness, Data-Driven Decision-Making, Advertising Campaigns, Social Media, Social Media Strategy, Social Media Management, Marketing, Marketing Communications, A/B Testing, Facebook, Performance Reporting, Presentations, Advertising, Return On Investment, Communication, Key Performance Indicators (KPIs)
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 自动化, 营销活动经理, 营销策略, 数据库, 项目规划, AI 赋能, ChatGPT, 营销策划, 人工智能, 营销自动化, 营销
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Prompt Engineering, ChatGPT, Copywriting, AI Workflows, Blogs, Content Creation, Target Audience, Writing and Editing, Social Media Content, Business Research
混合 · 课程 · 1-4 周

您将获得的技能: Data Visualization, Business Analytics, Dashboard, Data Analysis, Data Storytelling, Google Analytics, Marketing Analytics, Data-Driven Decision-Making, Business Metrics, Data Integration, Google Ads
中级 · 指导项目 · 不超过 2 小时
Kennesaw State University
您将获得的技能: Marketing Effectiveness, Marketing Planning, Product Marketing, Strategic Marketing, Value Propositions, Marketing, Brand Awareness, Marketing Psychology, Product Planning, Marketing Strategies, Product Knowledge, Market Dynamics, Consumer Behaviour, Company, Product, and Service Knowledge, Customer experience strategy (CX)
初级 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing
初级 · 课程 · 1-4 周

Salesforce
您将获得的技能: 销售流程, 用户关系管理, 数据管理, Data Management, 数据库, Salesforce, 销售业务, B2B 销售, 客户数据管理, 企业对消费者, 销售
初级 · 课程 · 1-4 周

您将获得的技能: Timelines, Google Gemini, Calendar Management, Organizational Skills, Scheduling, Google Sheets, Project Management Software, Spreadsheet Software, Social Media Marketing, Content Management
初级 · 指导项目 · 不超过 2 小时
Kennesaw State University
您将获得的技能: Marketing Effectiveness, Marketing, Strategic Marketing, Stakeholder Management, Stakeholder Communications, Marketing Strategies, Business Marketing, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Marketing Psychology, Corporate Sustainability, Value Propositions, Customer Insights, Consumer Behaviour, Business Ethics, Community Development, Customer Relationship Building
初级 · 课程 · 1-4 周

您将获得的技能: Instagram, Marketing Strategies, Content Creation, Marketing Strategy and Techniques, Marketing, Brand Marketing, Business Marketing, Social Media, Drive Engagement, Social Media Campaigns, Social Media Marketing, Influencing, Business
初级 · 指导项目 · 不超过 2 小时