社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

University of Maryland, College Park
您将获得的技能: AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, Content Marketing, Generative AI, Marketing, Social Media Marketing, Data-Driven Decision-Making, Responsible AI, Artificial Intelligence, Social Media, Customer Insights, Business Ethics, Predictive Analytics
中级 · 课程 · 1-4 周

28DIGITAL
您将获得的技能: 竞争分析, 目标市场, 创业, 销售流程, 冷拜访, 营销策略, 增长战略, 结算(销售), 数字化营销, 营销, 市场调查, 销售展望, 商业开发, 市场分析, 销售, 商业营销, A/B 测试, 新业务开发, 客户分析, 营销策划
中级 · 课程 · 1-3 个月

您将获得的技能: Instagram, Facebook, Social Media Management, Social Media, Account Management, Social Media Marketing
初级 · 指导项目 · 不超过 2 小时

The University of Chicago
您将获得的技能: 竞争分析, 媒体与传播, 信息隐私, 技术战略, 数字内容, 法律, 诉讼, 判例法, Network Protocol(网络协议, 知识产权, 市场动态, 经济学, 电信, Regulation and Legal Compliance
混合 · 课程 · 1-3 个月

Universitat Autònoma de Barcelona
您将获得的技能: Community Organizing, Community Development, Social Justice, Community and Social Work, Media and Communications, Public Policies, Health Policy, Policy Analysis, Discussion Facilitation, Social Sciences, Community Health, Advocacy, Public Health, Research Methodologies
初级 · 课程 · 1-4 周

University of Colorado Boulder
您将获得的技能: Value Propositions, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Web Analytics and SEO, Business Strategy, Paid media, Content Marketing, Market Analysis, Marketing Strategy and Techniques, Email Marketing, Digital Marketing, Google Ads, Innovation, Product Development, Video Production
攻读学位
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: 消费者行为, 战略营销, 打造品牌, 战略决策, 营销, 营销渠道, 产品管理, 营销策略, 案例研究, 数据驱动的决策制定, 进入市场战略, 产品营销, 品牌管理, 营销传播
中级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: 竞争分析, 酒店管理, 战略营销, 目标市场, 营销策略与技巧, 消费者行为, 营销策划, 案例研究, 同行评审, 商务, 市场运营, 市场分析, 营销管理, 营销效果
初级 · 课程 · 1-3 个月

Yonsei University
您将获得的技能: Global Marketing, B2B Sales, Business-To-Consumer, Consumer Behaviour, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Strategy and Techniques, Cultural Sensitivity, Marketing Effectiveness, Market Research, Brand Management
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Marketing Communications, Integrated Marketing Communications, Advertising, Brand Loyalty, Brand Management, Marketing, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Social Media Marketing, Digital Marketing, Marketing Management, Search Engine Optimization, Communication Strategies, Crisis Management, Communication, Consumer Behaviour
初级 · 课程 · 1-4 周

LearnKartS
您将获得的技能: Prompt Engineering, Business Writing, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Social Media Campaigns, Marketing Communications, Business Ethics, Brainstorming, Content Creation, Content Strategy, Social Media Marketing
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Product Management, Product Lifecycle Management, Marketing Communications, Product Strategy, Marketing, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Channel, Advertising, Integrated Marketing Communications, Media Planning, Price Negotiation, Sales Strategy
初级 · 课程 · 1-4 周