社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

University of California, Irvine
您将获得的技能: Corporate Communications, Storytelling, Internal Communications, Strategic Communication, Social Media, Interpersonal Communications, Employee Engagement, Telecommuting, Public Relations, Social Media Content, Stakeholder Communications, Business Communication, Communication Strategies, Communication, Media and Communications, Marketing and Public Relations
初级 · 课程 · 1-4 周

IESE Business School
您将获得的技能: 商业分析, 财务管理, 冲突管理, 管理团队, 打造品牌, 会计, 领导力培养, 收益表, 跨文化能力, 财务分析, 战略营销, 金融, 价值主张, 金融报表, 财务报表分析, 财务数据, 营销, 营销策略, 财务敏锐性
初级 · 专项课程 · 3-6 个月

GRAMMY GO
您将获得的技能: 客户洞察, 角色开发, 促销策略, 打造品牌, 社交媒体, 市场调查, 客户分析, 设定目标, 数字化营销, 目标受众, 创意设计, 内容创作, 品牌意识, 用户反馈, 品牌战略, 品牌管理, 用户研究, 营销策略, 营销
初级 · 课程 · 1-4 周

您将获得的技能: Trend Analysis, Social Media, Social Media Strategy, Social Media Marketing, Market Trend, Account Management, User Accounts, Marketing Communications
初级 · 指导项目 · 不超过 2 小时

Erasmus University Rotterdam
您将获得的技能: Legal Technology, Cyber Governance, Law, Regulation, and Compliance, Court Systems, Political Sciences, Governance, Regulation and Legal Compliance, Public Administration, Automation, E-Commerce, Digital Transformation, Emerging Technologies, Data Governance, Economics, Decision Making
初级 · 课程 · 1-3 个月

Banco Interamericano de Desarrollo
您将获得的技能: Sustainable Development, Pollution Prevention, Natural Resource Management, Environmental Policy, Environmental Resource Management, Environmental Social And Corporate Governance (ESG), Land Management, Stakeholder Engagement, Environmental Regulations, Social Impact, Community Health, Stakeholder Communications, Labor Relations, Risk Management, Diversity Equity and Inclusion Initiatives, Cultural Diversity
初级 · 课程 · 1-3 个月
O.P. Jindal Global University
您将获得的技能: Econometrics, Data Ethics, Survey Creation, Environmental Laws, Sampling (Statistics), Social Sciences, Research Reports, Social Determinants Of Health, Matplotlib, Public Policies, Research Methodologies, Political Sciences, Economics, Policy, and Social Studies, Economic Development, Policy Analysis, Diplomacy, International Relations, Economics, Complex Problem Solving, Immigration Law
获得学位
学位 · 1-4 年

Tecnológico de Monterrey
您将获得的技能: Branding, Marketing Planning, Strategic Marketing, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Professional Development, Professional Networking, Goal Setting, Content Creation, Value Propositions, Entrepreneurship, Innovation, Competitive Analysis
初级 · 课程 · 1-4 周
University of Colorado Boulder
您将获得的技能: A/B 测试, 消费者行为, 付费媒体, 绩效营销, 数据伦理, Google 广告, 客户数据管理, 广告, 数字广告, 数字化营销, 在线广告, 广告活动, 点击付费广告, 情境广告, 营销
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: 客户洞察, 生成式人工智能, 电子邮件营销, Prompt Engineering, 营销材料, 社交媒体活动, ChatGPT, AI 个性化服务, 内容创作, 目标受众, 营销分析
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Marketing Materials, Presentations, Social Media Content, Content Creation, Promotional Materials, Brand Awareness, Marketing Design, Social Media Marketing, Graphic Design, Branding, User Accounts, Business Communication
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Pinterest, Social Media Management, Instagram, Facebook, Scheduling, Social Media, Social Media Content, Social Media Marketing, Planning, Digital Marketing
初级 · 指导项目 · 不超过 2 小时