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学生对 University of Maryland, College Park 提供的 Product Management Essentials 的评价和反馈

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331 个评分

课程概述

Product management is one of the fastest growing and most lucrative jobs available today. Companies have awoken to the desperate need for product managers to create products that customers love, that integrate design, functionality, and business solutions. In our course, we define the fundamentals of product management and why this role is so coveted as a launch pad for future CEOs and startup founders. To be effective, product managers need a clear understanding of their jobs and duties. They also need a clear understanding of the required skills and competencies. An appreciation of these roles, responsibilities, skills, and capabilities is also beneficial for stakeholders and team members who collaborate with product managers. This course investigates the framework for success in product management by defining the product manager’s position in an organization and the key responsibilities. We will examine the skills and competencies most critical to carrying out those responsibilities. To further improve your understanding of product management, we will discuss how product managers engage with the product team and stakeholders to create and manage successful products. Product managers must also know how to establish, organize, and lead a team. They must know the typical product development life cycle and be able to select the right development methodology for the product and the target market. To meet these challenges to product team leadership, we will consider the phases of product development and the roles that product managers play in each step. We’ll examine a variety of team structures and product development methodologies, and the importance of establishing a team charter. Lastly, we will also explore the opportunities and challenges of market development and commercialization. We’ll provide an orientation to key marketing concepts critical to developing and commercializing innovative products and services....

热门审阅

WV

Aug 14, 2023

Amazing course. Well-structured content and an engaging approach prove valuable for gaining a comprehensive understanding of product management to use in real-world scenarios.

OR

Apr 21, 2022

Thanks so much for the privilege to be a part this program, and also for the scholarship granted unto me. I would definitely recommend this course to someone out there.

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51 - Product Management Essentials 的 63 个评论（共 63 个）

创建者 yesaswini k

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Jun 19, 2024

Course was very informative, to the point and provide the brief ideology about the role of product manager.

创建者 Toni O

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Jun 26, 2024

Nice course for beginners, good information. But sometimes presentations are so boring and theorical.

创建者 maxime t

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Sep 30, 2022

It was effective and good. Excellent advise from field experienced professional.

创建者 Islam E

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Sep 10, 2023

Very good Course as initial stage to get into the Product Management Career

创建者 Deleted A

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Nov 13, 2022

Could have had some Video case studies and examples.

创建者 Anushree V

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Aug 3, 2022

Nice overview on Product Management

创建者 Hamid Z

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Sep 13, 2024

Nice and neat

创建者 ADITYA R

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Nov 13, 2023

nice course

创建者 Eniola A

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Jan 28, 2023

The video lecture style can be improved upon a great deal. It gets boring even though the information is great.

创建者 Winston S

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Feb 6, 2024

It touches the basics and is a good place to start!

创建者 Rasagna k

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Sep 25, 2024

ok,can be informative

创建者 Chaitali H

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Jul 15, 2022

Best

创建者 Anish M

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May 12, 2024

good one