营销自动化课程可以帮助您学习电子邮件营销策略、客户细分、潜在客户培育和营销活动解析。您可以掌握创建自动化 Workflow、优化 Conversion Rate 和分析客户行为以提高参与度的技能。许多课程都会介绍 HubSpot、Marketo 和 Mailchimp 等工具,这些工具支持实施自动化策略并实时衡量其效果。

Coursera
您将获得的技能: AI 个性化服务, 客户洞察, 营销策略, 营销, ChatGPT, 人工智能, 营销活动经理, 营销自动化, 营销策划, 项目规划, 数据库, 自动化
初级 · 指导项目 · 不超过 2 小时

Emory University
您将获得的技能: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Customer Analysis, Customer Insights, Marketing Strategies, AI Personalization, Customer Relationship Management, Predictive Modeling
中级 · 课程 · 1-4 周

University of Virginia Darden School Foundation
您将获得的技能: AI 个性化服务, 生成式人工智能, 客户服务, 角色开发, ChatGPT, 性能分析, 客户支持, 客户沟通管理, 目标受众, 提高绩效, 改善客户体验, 客户参与
初级 · 课程 · 1-4 周

您将获得的技能: Make.com, LinkedIn, Marketing Automation, Marketing, Social Media, Social Media Marketing, Application Programming Interface (API), Generative AI, Content Creation, Automation, API Gateway, Artificial Intelligence, Content Marketing, Prompt Engineering, Digital Marketing, Workflow Management
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Sales Strategy, Sales Process, Sales Enablement, Sales Training, Anthropic Claude, Sales, Sales Development, Sales Management, Data-Driven Decision-Making, Inside Sales, AI Personalization, Customer Analysis, Customer Insights, Customer experience improvement, Market Analysis, Trend Analysis, Analysis
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: 项目管理, 数据驱动的决策制定, 营销管理, 整合营销传播, 领导力培养, 生成式 AI 代理, 团队管理, 创新, 跨职能合作, 内容创作, 沟通策略
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: 项目管理, 内容营销, ChatGPT, 谷歌工作表, Make.com, 应用编程接口 (API), Prompt Engineering, 日历管理, 营销自动化, 品牌管理, 内容战略, 内容创作, 数字化营销, 自动化
中级 · 指导项目 · 不超过 2 小时

SkillsBooster Academy
您将获得的技能: Marketing Automation, Strategic Leadership, Dashboard, Business Intelligence, Business Marketing, Marketing Strategies, Strategic Marketing, AI Personalization, Business Strategy, Marketing Analytics, Customer Analysis, Generative AI, Business Modeling, Deepseek, Market Analysis, Content Marketing, Media Planning, Prompt Engineering, Online Advertising, Digital Marketing
初级 · 课程 · 1-3 个月

您将获得的技能: Blogs, Content Creation, HubSpot CRM, Marketing Strategies, Customer Analysis, AI Personalization, MarTech, Marketing Automation, Customer Engagement, Email Marketing, Marketing Effectiveness, Marketing, Artificial Intelligence
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Budget Management, Target Audience
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Make.com, JSON, Outbound Calls, Application Programming Interface (API), Phone Sales, Booking (Sales), Setting Appointments, Sales Development, Sales Pipelines, No-Code Development, Technical Sales, Automation, AI Personalization, Scheduling, Personalized Service
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy
中级 · 课程 · 1-4 周