Google Analytics

Google Analytics 是 Google 提供的一项 Web 分析服务,用于跟踪和报告网站流量。Coursera 的 Google Analytics 目录教您如何理解、解释和利用数据做出明智的商业决策。您将学习如何 Set 和自定义跟踪 Code、创建和解释分析报告、理解关键指标和维度,并利用这些数据优化网站性能和推动战略营销计划。您还将获得使用 Google Analytics 工具进行市场调研、SEO 和受众细分的能力,从而提高您的数字营销和数据分析能力。
8凭据
21门课程

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    A Digital Marketing Specialist manages campaigns, optimizing SEO, SEM, and social media with tools like Google Analytics to increase engagement.

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  • 此角色有 US$121,216 工资中位数¹.

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    A Marketing Analytics Specialist analyzes data to optimize campaigns, using Google Analytics and A/B testing to drive ROI and inform strategy.

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探索 Google Analytics 课程目录

  • 状态:免费试用

    您将获得的技能: Web Analytics, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Advertising Campaigns, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions

  • 状态:免费试用

    您将获得的技能: Google Analytics, Marketing Budgets, Pay Per Click Advertising, Digital Marketing, Paid media, Google Ads, Marketing Strategies, Digital Advertising, Driving engagement, Campaign Management, Web Analytics, Online Advertising, Advertising Campaigns, Budget Management, Bidding, Marketing Analytics, Lead Generation, Facebook, A/B Testing, Consumer Behaviour

  • 状态:预览

    Illinois Tech

    您将获得的技能: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Paid media, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing

  • 状态:免费试用

    您将获得的技能: Unity Engine, Video Game Development, User Interface (UI), Game Design, Animations, Google Analytics, Prototyping, Object Oriented Programming (OOP), C# (Programming Language), Scripting, Application Deployment

  • 您将获得的技能: Data Visualization, Business Analytics, Dashboard, Data Analysis, Data Storytelling, Google Analytics, Marketing Analytics, Data-Driven Decision-Making, Business Metrics, Data Integration, Google Ads

  • 您将获得的技能: Exploratory Data Analysis, Data Visualization Software, Dashboard, Interactive Data Visualization, Data Analysis, Google Analytics, Data Integration

  • 状态:免费试用

    您将获得的技能: 用户界面 (UI) 设计, React Native, UI 组件, iOS 开发, 扑腾(软件), 移动开发, 营销策略, 数据库, 安卓开发, 产品支持, 苹果 iOS, 应用程序部署, Google Analytics(分析)

  • 状态:新
    状态:免费试用

    您将获得的技能: Marketing Analytics, Analysis, Google Analytics, Promotions and Campaigns, Process Optimization, Return On Investment

  • 状态:免费试用

    您将获得的技能: Data Visualization, E-Commerce, Analytics, Key Performance Indicators (KPIs), Web Analytics, Google Analytics, Marketing Analytics, Generative AI, Data Analysis, Business Strategy, Data Processing, Artificial Intelligence, Data Collection

  • 状态:新
    状态:预览

    您将获得的技能: Content Strategy, Video Production, Content Development and Management, Social Media Strategy, Content Creation, Content Performance Analysis, Calendar Management, Google Analytics, Ideation, Target Audience

  • 您将获得的技能: Big Data, Data Cleansing, Exploratory Data Analysis, Google Analytics, Data Integration, Data Manipulation, SQL, Database Administration

  • 状态:免费试用

    您将获得的技能: 人工智能, 数据伦理, 案例研究, 客户分析, 营销策略, 营销自动化, 营销分析, 客户洞察, 性能分析, 负责任的人工智能, Google Analytics(分析), 生成式人工智能, 营销活动经理, 社交媒体活动

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