数字营销课程可以帮助你学习 SEO 战略、内容创作、社交媒体管理和电子邮件营销技巧。您可以培养受众分析、营销活动优化和品牌故事讲述方面的技能。许多课程都会介绍一些工具,如用于跟踪绩效的 Google Analytics、用于管理社交媒体的 Hootsuite 和用于电子邮件营销的 Mailchimp,向您展示这些技能如何增强您的营销工作。

LearnKartS
您将获得的技能: Prompt Engineering, Business Writing, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Social Media Campaigns, Marketing Communications, Business Ethics, Brainstorming, Content Creation, Content Strategy, Social Media Marketing
初级 · 课程 · 1-4 周

您将获得的技能: Content Marketing, Digital Media Strategy, AI Personalization, Marketing Analytics, Customer Insights, Market Intelligence, Ethical Standards And Conduct
高级设置 · 课程 · 1-4 周

LearnKartS
您将获得的技能: Email Marketing, AI Personalization, Marketing Automation, Marketing Analytics, Search Engine Optimization, Marketing Strategies, Social Media Marketing, Blogs, Content Creation, Web Analytics and SEO, Customer experience improvement, Web Content, Social Media, Customer Engagement, Generative AI, Automation
混合 · 课程 · 1-4 周

Northwestern University
您将获得的技能: 实时数据, 营销策略, 社交网络分析, 目标受众, 专业网络, 社交媒体营销, 社交媒体, 数字化转型, 市场分析, 社交媒体战略
混合 · 课程 · 1-4 周

Coursera
您将获得的技能: Infographics, Storyboarding, Canva (Software), Prompt Engineering, Copywriting, Generative AI, Content Creation, Blogs, Marketing Psychology, Marketing Communications, AI Enablement, Collaborative Software, ChatGPT, Marketing, Online Advertising, Graphic Design, Brand Awareness, Artificial Intelligence, Search Engine Optimization, Machine Learning
中级 · 专项课程 · 1-3 个月
University of Illinois Urbana-Champaign
您将获得的技能: Marketing, Marketing Channel, Marketing Strategies, Digital Marketing, Promotional Strategies, Digital Transformation, Product Development, Consumer Behaviour, New Product Development, E-Commerce, Price Negotiation, Innovation
初级 · 课程 · 1-4 周

Università Bocconi
您将获得的技能: 企业战略, 沟通策略, 电子商务, 产品开发, 业务建模, 消费者行为, 市场趋势, 营销管理, 品牌管理, 品牌战略, 新业务开发, 年度报告, 零售店运营, 全球营销, 案例研究
混合 · 课程 · 1-3 个月

IBM
您将获得的技能: Python 程序设计, 检索-增强生成, 计算机视觉, Prompt Engineering, 数据科学, 生成式人工智能, LangChain, 机器学习, 负责任的人工智能, AI 工作流程, 响应式网页设计, 软件开发生命周期, 数据导入/导出, 工程软件, 软件架构, LLM 申请, 还原式 API, ChatGPT, IBM 云, 提示模式
攻读学位
初级 · 专业证书 · 3-6 个月

University of California, Davis
您将获得的技能: Social Media Content, Social Media Strategy, Social Media Marketing, Campaign Management, Content Performance Analysis, Content Creation, AI Personalization, Digital Media Strategy, Prompt Engineering, Marketing Strategies, Content Strategy, Generative AI, Persona Development, Artificial Intelligence, Continuous Improvement Process, Responsible AI, Data Analysis
中级 · 课程 · 1-3 个月

Fundação Instituto de Administração
您将获得的技能: Campaign Management, Advertising Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Performance Reporting, Customer Insights, Marketing Analytics, Customer Analysis, Customer experience improvement, Customer Engagement, Marketing Communications, Target Audience, Product Lifecycle Management
初级 · 课程 · 1-4 周

您将获得的技能: Data Storytelling, Rmarkdown, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Data Cleansing, Data Validation, Ggplot2, Tableau Software, Sampling (Statistics), Presentations, Spreadsheet Software, Data Analysis, LinkedIn, Dashboard, Data Structures, Python Programming, Interviewing Skills, Applicant Tracking Systems
攻读学位
初级 · 专业证书 · 3-6 个月

IBM
您将获得的技能: 数据叙事, Python 程序设计, SQL, Excel 公式, 探索性数据分析, 数据转换, IBM Cognos 分析, 生成式人工智能, 专业网络, 数据展示, Plotly, 模型评估, 交互式数据可视化, 数据可视化软件, 微软Excel, 仪表板, 数据导入/导出, 统计可视化, 数据可视化, 数据分析
攻读学位
初级 · 专业证书 · 3-6 个月