内容营销课程可以帮助您学习 SEO 战略、受众参与技巧、内容创作和解析。您可以掌握制作引人入胜的叙述、针对搜索引擎优化内容以及衡量活动效果的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体管理平台等工具,展示这些资源如何增强内容战略和跟踪绩效。

您将获得的技能: Content Performance Analysis, Content Strategy, Target Audience, Production Planning, Scheduling, Project Planning, Content Management, Content Creation, Organizational Skills, Workflow Management, AI Product Strategy, Marketing Channel
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Social Media Campaigns, Drive Engagement, Video Production, Photo/Video Production and Technology, Workflow Management
初级 · 课程 · 1-4 周
Kennesaw State University
您将获得的技能: Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Advertising, Social Media, Social Media Strategy, Branding, Digital Media Strategy, Digital Advertising
初级 · 课程 · 1-4 周

SkillsBooster Academy
您将获得的技能: Email Marketing, Lead Generation, Email Automation, Customer Relationship Management (CRM) Software, Performance Metric, Sales Pipelines, Digital Marketing, Copywriting, Customer Support, Customer Engagement, Data Pipelines, Compliance Management, Revenue Cycle Management, Generative AI, Design and Product, Product Design, Law, Regulation, and Compliance, Artificial Intelligence, Design Elements And Principles, Statistics
初级 · 课程 · 1-3 个月
University of Illinois Urbana-Champaign
您将获得的技能: 跨渠道营销, 内容营销, 搜索引擎优化, 营销自动化, 网络分析和 SEO, 数字化营销, 社交媒体营销, 用户体验, 推动参与, 客户关系管理 (CRM) 软件, 客户体验战略(CX), 社交媒体战略, 营销策划, 营销策略与技巧, AI 个性化服务, 社交媒体, 营销活动经理, 内容战略, 搜索引擎营销, 品牌管理
攻读学位
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Content Strategy, Social Media Content, Content Creation, Social Media Management, Drive Engagement, Content Management, Calendar Management, Social Media, Google Workspace, Content Performance Analysis, Workflow Management, Scheduling, Live Streaming
初级 · 课程 · 1-4 周

您将获得的技能: Email Marketing, Customer Retention, Customer Relationship Building, E-Commerce, Strategic Marketing, Online Advertising, Performance Metric, Copywriting, Sales, Decision Making, Automation
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: 内容营销, 搜索引擎优化, 数据科学, 网页内容, 博客, AI 个性化服务, 关键词研究, 内容创作, 内容战略
中级 · 指导项目 · 不超过 2 小时

Illinois Tech
您将获得的技能: Paid media, Digital Marketing, Web Analytics, Marketing Effectiveness, Marketing Analytics, Social Media Marketing, Earned Media, Digital Advertising, Media Planning, Social Media, Google Analytics, Analytics, Performance Measurement, Instagram, Email Marketing, Marketing, Data-Driven Decision-Making, Customer Data Management, Key Performance Indicators (KPIs)
中级 · 课程 · 1-3 个月

Coursera
您将获得的技能: 自动化, 营销自动化, 谷歌工作表, 项目管理, 数字化营销, 日历管理, 应用编程接口 (API), Prompt Engineering, 品牌管理, 内容创作, ChatGPT, 内容战略
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: 客户洞察, 生成式人工智能, 营销材料, 营销分析, 社交媒体活动, Prompt Engineering, 目标受众, 电子邮件营销, AI 个性化服务, 内容创作, ChatGPT
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Digital Advertising, Paid media, Presentations, Social Media Campaigns, Advertising Campaigns, Digital Marketing, Web Analytics, Search Engine Optimization, Content Strategy, LinkedIn, Content Marketing, Social Media Marketing, Marketing Analytics, Target Audience, E-Commerce, Social Media Strategy, Smart Goals, Business Analysis, Market Analysis
高级设置 · 课程 · 1-3 个月