电子邮件营销课程可以帮助您学习如何规划营销活动、细分受众以及撰写目的明确、有助于参与的信息。您可以掌握自动化工作流程、性能分析和创建符合用户需求的内容等方面的技能。许多课程都会介绍电子邮件服务平台、解析 Dashboard 和测试方法等工具,以支持改进和优化电子邮件沟通。

IE Business School
您将获得的技能: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing, Market Research, Market Analysis, Market Dynamics, Brand Management, Customer experience strategy (CX), Key Performance Indicators (KPIs), Performance Measurement
初级 · 课程 · 1-4 周

您将获得的技能: Campaign Management, Copywriting, Target Audience, Persona Development, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Target Market, Promotional Strategies, Customer Insights, Online Advertising, Advertising, Marketing Materials, Digital Advertising, Marketing, Performance marketing, Content Creation, Marketing Budgets, Video Production
初级 · 课程 · 1-3 个月

您将获得的技能: Customer Analysis, AI Personalization, Customer Insights, Marketing Analytics, Generative AI, Target Audience, Marketing, Marketing Strategies, Marketing Effectiveness, Social Media Campaigns, Prompt Engineering, Content Creation, Data-Driven Decision-Making, Analysis, Scalability
中级 · 课程 · 1-4 周
Kennesaw State University
您将获得的技能: Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Advertising, Social Media, Social Media Strategy, Branding, Digital Media Strategy, Digital Advertising
初级 · 课程 · 1-4 周

您将获得的技能: Email Automation, Lead Generation, Marketing Automation, Social Media, Social Media Marketing, Copywriting, Web Analytics, Automation
初级 · 指导项目 · 不超过 2 小时

Emory University
您将获得的技能: Marketing Analytics, AI Personalization, Data-Driven Decision-Making, Marketing Strategies, Marketing, AI Enablement, Marketing Effectiveness, Responsible AI, Customer experience improvement, Artificial Intelligence, Customer Insights, Data Collection
初级 · 课程 · 1-3 个月

您将获得的技能: Gmail, Email Automation, Prioritization, Productivity Software, Workflow Management, Organizational Skills, Communication
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Prompt Engineering, 客户洞察, 营销策略, 文案写作, A/B 测试, 生成式人工智能, 社交媒体内容, 广告, 营销分析, 营销, ChatGPT, 内容创作
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Email Marketing, Campaign Management, Target Audience, Content Marketing, Marketing Materials, Drive Engagement, Marketing Communications, Marketing
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Prompt Engineering, Email Marketing, Generative AI Agents, Persona Development, AI Personalization, ChatGPT, Customer Insights, Target Audience, Marketing Automation, Content Creation
中级 · 课程 · 1-4 周

您将获得的技能: Newsletters, Target Audience, Email Marketing, Communication Strategies, Marketing Communications, Marketing Materials, Campaign Management, Testability, Digital Marketing, Registration, User Accounts
初级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Email Marketing, Newsletters, Campaign Management, Marketing Automation, Target Audience
初级 · 指导项目 · 不超过 2 小时